Uploaded May 2025 | Updated September 2026, 2 weeks ago

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In this episode of SEO Office Hours, we answer Nadine’s question: Does having two similar websites with different domains hurt SEO? If both sites have the same content, Google will usually pick just one to rank. But if they’re aimed at different audiences with tailored messaging, having both can make sense. We break down how Google views duplicate content, when multiple domains are strategic, and what to consider before launching similar sites.

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Speaker: Martin Splitt
Products Mentioned: Search Console