THNKR | Design For All | Missoni @thnkr | Uploaded September 2019 | Updated October 2024, 1 day ago.
Get a rare peek inside the Missoni headquarters, in Varese, Italy, with Angela Missoni, Creative Director and President of the brand founded by her parents, Ottavio & Rosita in 1953. Angela describes the specialized, revolutionary knitwear technique that her parents discovered 66 years ago. "The story behind the zig zag? Everybody thinks it’s a pattern. It has never been designed from a sketch, it was just a technique they discovered for knitwear."
See how Angela and her team find inspiration for each new runway season, and how she has honored the timelessness of the brand her parents built, while also modernizing and expanding the Missoni brand by "updating the vocabulary" -- designing silhouettes that are inclusive for all shapes, ages and sizes.
To view more of Target's "Design For All" series of micro-documentaries, check out Target's YouTube channel at:
youtube.com/user/Target
*This content is owned and copyrighted by Target.*
Get a rare peek inside the Missoni headquarters, in Varese, Italy, with Angela Missoni, Creative Director and President of the brand founded by her parents, Ottavio & Rosita in 1953. Angela describes the specialized, revolutionary knitwear technique that her parents discovered 66 years ago. "The story behind the zig zag? Everybody thinks it’s a pattern. It has never been designed from a sketch, it was just a technique they discovered for knitwear."
See how Angela and her team find inspiration for each new runway season, and how she has honored the timelessness of the brand her parents built, while also modernizing and expanding the Missoni brand by "updating the vocabulary" -- designing silhouettes that are inclusive for all shapes, ages and sizes.
To view more of Target's "Design For All" series of micro-documentaries, check out Target's YouTube channel at:
youtube.com/user/Target
*This content is owned and copyrighted by Target.*
