Knowing Better | Buying Happiness | Cognitive Dissonance @KnowingBetter | Uploaded 5 years ago | Updated 6 hours ago
Corporations use sneaky marketing tactics and psychology to get you to buy more things. But you can also harness this power during the holidays... and any other time.

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Festinger, L., & Carlsmith, J. M. (1959). Cognitive consequences of forced compliance. The Journal of Abnormal and Social Psychology, 58(2), 203-210. doi:10.1037/h0041593
https://faculty.washington.edu/jdb/345/345%20Articles/Festinger%20&%20Carlsmith.pdf

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Video Credits -
A Lesson In Cognitive Dissonance - youtu.be/korGK0yGIDo

Music Credits -
"Furious Freak" and "Daily Beetle (Edited)" by Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License
http://creativecommons.org/licenses/by/3.0

Intro Art and Channel Avatar by PoetheWonderCat
twitter.com/ThatCatNamedPoe

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Hashtags: #psychology #economics #behavior #christmas #merrychristmas #happyholidays #shopping #blackfriday #deals #sale #shop #holiday #cybermonday #bias #effect

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