BMW Revealed Their New ALPINA Brand @bmwblog
BMW Revealed Their New ALPINA Brand  @bmwblog
Uploaded August 2026 | Updated September 2026, 2 weeks ago
The Vision BMW ALPINA made its North American debut Friday morning at The Quail: A Motorsports Gathering. It's a 5,200 mm four-seat coupe built around a low, raked roofline, a shark nose, and deco-lines applied beneath the clear coat, details BMW says are meant to reward a second, closer look rather than announce themselves from across a parking lot. Inside, the material list reads more like a watch catalog than a spec sheet: full-grain leather, metal surfaces finished with watchmaking techniques, and crystal controls in place of the usual switchgear.

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BMW Revealed Their New ALPINA Brand

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