Uploaded March 2026 | Updated September 2026, 2 weeks ago
Forget hype cycles. The real story of 2026 is bigger, stranger, and closer than you imagine. At SXSW, futurist Amy Webb, CEO of the Future Today Strategy Group and professor at NYU Stern, will take you on a mind-bending exploration of the forces reshaping business, culture, and society. With her signature wit and data-driven approach, Amy will decode the emerging technologies that demand your attention and reveal scenarios that challenge how we think about the future. If you’ve joined Amy’s packed sessions in past years, you know to expect startling insights, big shifts in perspective, and ideas you’ll be talking about long after the session ends. This year, though, there’s a twist you won’t see coming—one that could change the way we track, understand, and act on trends forever. The theme is Creative Destruction. While there's no official dress code for the session, we do recommend you wear black.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw
Forget hype cycles. The real story of 2026 is bigger, stranger, and closer than you imagine. At SXSW, futurist Amy Webb, CEO of the Future Today Strategy Group and professor at NYU Stern, will take you on a mind-bending exploration of the forces reshaping business, culture, and society. With her signature wit and data-driven approach, Amy will decode the emerging technologies that demand your attention and reveal scenarios that challenge how we think about the future. If you’ve joined Amy’s packed sessions in past years, you know to expect startling insights, big shifts in perspective, and ideas you’ll be talking about long after the session ends. This year, though, there’s a twist you won’t see coming—one that could change the way we track, understand, and act on trends forever. The theme is Creative Destruction. While there's no official dress code for the session, we do recommend you wear black.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw










