AI as an accelerator in the product development life cycle: product management redefined @thoughtworks
AI as an accelerator in the product development life cycle: product management redefined  @thoughtworks
Uploaded August 2025 | Updated September 2026, 2 weeks ago
Product managers are under pressure to deliver faster while balancing risk and innovation. Can AI help accelerate discovery, design, and delivery without compromising quality?

In this talk, Yuvaksh Thukral, Senior Product Manager at Thoughtworks, shares an engaging presentation and demo on how agentic AI is fundamentally reshaping the Product Development Life Cycle (PDLC).

You’ll see how AI is no longer just a supporting tool but is becoming a decision-making partner that influences team dynamics and innovation strategies.
From discovery and user research to prototyping and release, Yuvaksh explores where AI creates real productivity gains and where human oversight and governance remain critical.

Key takeaways from this video on AI in product and software development are:
- How AI shifts the role of product managers toward more strategic work
- Tools for accelerating discovery, research, and ideation
- Using AI responsibly: risks, governance, and the need for human-in-the-loop
- Practical demos showing AI for prototyping and user research
- Strategic guides for the PDLC stages AI can accelerate as well as which areas should remain human-led. Also, how the product manager’s role shifts in between leveraging AI and adding human input.

You should watch if you are a product manager, analyst, or technologist seeking to integrate generative AI into your workflows. This video is also for leaders exploring how to balance AI acceleration with governance and for product teams aiming to reduce time-to-market without sacrificing quality.

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Learn about our capabilities in AI-enabled software engineering: thoughtworks.com/en-us/what-we-do/ai/ai-enabled-software-engineering
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AI as an accelerator in the product development life cycle: product management redefined

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