Uploaded July 2015 | Updated September 2026, 2 hours ago
This KHBS/KHOG news promo comes from a period spanning late 2003/early '04 in which my co-workers apparently thought I was so awesome that I could make promos without even having actual footage. At least I like to think that was the reason; I do remember a conversation sometime in 2004 about lead time, how promos with actual video work better, and how this was happening too often. In this case it was somewhat eye-catching, but almost all of my "footage-free" spots required a LOT of time to produce and animate. This was done on 40's dazzlingly slow Mac-based Avid Media Composer.
A NOTE ABOUT VIDEO QUALITY
I began archiving my work-related video years before YouTube existed. It was an age of darkness, an age of limited web storage, an age of... {shudder} ...dial-up connections.
More to the point, my work archive at my site was all dependent on... {shudder some more} ...Adobe Flash. These videos were converted, usually from either the master MII or Beta tapes of from VHS dubs, with a program called Sorenson Squeeze. Sorenson is great for what it does, but with scenes featuring a lot of motion, there's often a lot of pixellation and motion artifacting that's considered unacceptable these days. The Sorenson files were also generated at a very small resolution, and thus the video extracted from them could only be the same resolution. (I no longer work at any of the TV stations for whom I produced these spots, and as such no longer have access to the master tapes.)
I hope you enjoy this little walk down local TV memory lane.
This KHBS/KHOG news promo comes from a period spanning late 2003/early '04 in which my co-workers apparently thought I was so awesome that I could make promos without even having actual footage. At least I like to think that was the reason; I do remember a conversation sometime in 2004 about lead time, how promos with actual video work better, and how this was happening too often. In this case it was somewhat eye-catching, but almost all of my "footage-free" spots required a LOT of time to produce and animate. This was done on 40's dazzlingly slow Mac-based Avid Media Composer.
A NOTE ABOUT VIDEO QUALITY
I began archiving my work-related video years before YouTube existed. It was an age of darkness, an age of limited web storage, an age of... {shudder} ...dial-up connections.
More to the point, my work archive at my site was all dependent on... {shudder some more} ...Adobe Flash. These videos were converted, usually from either the master MII or Beta tapes of from VHS dubs, with a program called Sorenson Squeeze. Sorenson is great for what it does, but with scenes featuring a lot of motion, there's often a lot of pixellation and motion artifacting that's considered unacceptable these days. The Sorenson files were also generated at a very small resolution, and thus the video extracted from them could only be the same resolution. (I no longer work at any of the TV stations for whom I produced these spots, and as such no longer have access to the master tapes.)
I hope you enjoy this little walk down local TV memory lane.
