Uploaded July 2015 | Updated September 2026, 2 hours ago
A promo for a nice, not-a-dry-eye-left-in-the-house sweeps story aired in February 2001. Let's face it, this is one of those stories where you'd have to somehow actively be trying not to make it good to avoid tugging at the heartstrings. Edited on 40's turtle-in-molasses-slow Mac-based Avid Media Composer (replaced a few years later with a lightning-fast PC-based model).
A NOTE ABOUT VIDEO QUALITY
I began archiving my work-related video years before YouTube existed. It was an age of darkness, an age of limited web storage, an age of... {shudder} ...dial-up connections.
More to the point, my work archive at my site was all dependent on... {shudder some more} ...Adobe Flash. These videos were converted, usually from either the master MII or Beta tapes of from VHS dubs, with a program called Sorenson Squeeze. Sorenson is great for what it does, but with scenes featuring a lot of motion, there's often a lot of pixellation and motion artifacting that's considered unacceptable these days. The Sorenson files were also generated at a very small resolution, and thus the video extracted from them could only be the same resolution. (I no longer work at any of the TV stations for whom I produced these spots, and as such no longer have access to the master tapes.)
I hope you enjoy this little walk down local TV memory lane.
A promo for a nice, not-a-dry-eye-left-in-the-house sweeps story aired in February 2001. Let's face it, this is one of those stories where you'd have to somehow actively be trying not to make it good to avoid tugging at the heartstrings. Edited on 40's turtle-in-molasses-slow Mac-based Avid Media Composer (replaced a few years later with a lightning-fast PC-based model).
A NOTE ABOUT VIDEO QUALITY
I began archiving my work-related video years before YouTube existed. It was an age of darkness, an age of limited web storage, an age of... {shudder} ...dial-up connections.
More to the point, my work archive at my site was all dependent on... {shudder some more} ...Adobe Flash. These videos were converted, usually from either the master MII or Beta tapes of from VHS dubs, with a program called Sorenson Squeeze. Sorenson is great for what it does, but with scenes featuring a lot of motion, there's often a lot of pixellation and motion artifacting that's considered unacceptable these days. The Sorenson files were also generated at a very small resolution, and thus the video extracted from them could only be the same resolution. (I no longer work at any of the TV stations for whom I produced these spots, and as such no longer have access to the master tapes.)
I hope you enjoy this little walk down local TV memory lane.










