Social Media ExaminerWant to improve your video performance? Wondering what metrics and data to look for in YouTube Studio? Discover how to improve your YouTube video strategy with analytics.
โฐ Timestamps 00:00 Intro 01:14 Why Should Marketers Use Long-Form Content On YouTube 05:12 How Often Should I Post Videos On YouTube 09:21 Where To Find YouTube Analytics And What To Look At 19:53 How To Track YouTube Analytics 23:45 How To Learn From Older YouTube Video Performance 35:46 How To Optimize Older YouTube Videos To Get More Views 40:50 What Are Some AI Tools For Editing YouTube Videos
Using YouTube Analytics to Improve Your Video StrategySocial Media Examiner2023-06-29 | Want to improve your video performance? Wondering what metrics and data to look for in YouTube Studio? Discover how to improve your YouTube video strategy with analytics.
โฐ Timestamps 00:00 Intro 01:14 Why Should Marketers Use Long-Form Content On YouTube 05:12 How Often Should I Post Videos On YouTube 09:21 Where To Find YouTube Analytics And What To Look At 19:53 How To Track YouTube Analytics 23:45 How To Learn From Older YouTube Video Performance 35:46 How To Optimize Older YouTube Videos To Get More Views 40:50 What Are Some AI Tools For Editing YouTube Videos
#SocialMediaExaminer #SocialMediaMarketingPodcast #YouTubeStrategyWHY You Should Use AI in Your Business or AgencySocial Media Examiner2023-07-17 | Wondering why you should use artificial intelligence in your business or agency? Here's a reason! #ai #SMExaminerShorts #MASShortsYouTube Updates: Shorts, A/B Testing, Analytics, and MoreSocial Media Examiner2023-07-15 | Explore YouTube changes with Social Media Examiner and Jerry Potter featuring Diana Gladney.
โฐ Timestamps 00:45 Introduction 01:00 YouTube Shorts Friends 03:10 Experiment: Viewer-Created Shorts Featuring Comments 07:30 Early Testing of Test and Compare Feature 10:45 YouTube is Rolling Out AI-Powered Dubbing via Aloud 16:20 Collapsible x/10 Metric in YouTube Dashboard 18:00 Analytics Audience Overlap Card 19:00 Analytics Now Shows How Many Have Set Reminders for Live Events 21:40 Lower Eligibility Criteria for the YouTube Partner Program (YPP) Rolls Out 24:30 YouTube is Requiring Disclosure of Fan Accounts to Protect Creators and Brands 27:10 YouTube Shopping Affiliate Program 29:55 Experiment: Search From Comments 30:55 Experiment: AI-Generated Quizzes on Mobileย
#SocialMediaMarketingโ #SMETalkShow #YouTubeMarketingโHow Limited Edition Products Help Your BusinessSocial Media Examiner2023-07-14 | How does having a limited edition product or service benefit your business? #limitededition #SMExaminerShorts #SMMPShortsEverything you need to know about ThreadsSocial Media Examiner2023-07-13 | Here's what Threads is and how people are using the new app! Do you have Threads? How are you using it? #threads #SMExaminerShorts #socialmediamarketingGetting Started With GA4: A Practical ApproachSocial Media Examiner2023-07-13 | Want to learn more about using Google Analytics 4 (GA4)? Wondering what kinds of reports and insights GA4 can give you? Discover how to get started with GA4.
โฐ Timestamps 00:00 Intro 01:19 About Zack Duncan 09:40 Why Is GA4 Replacing Google Universal Analytics 12:37 Where To Start With GA4: Micro And Macro Conversions 16:06 The First GA4 Report To Set Up: Traffic Acquisition Report 19:07 The Second GA4 Report To Set Up: Pages And Screens 21:27 Rethinking And Reframing For GA4: Data Models And Views 25:08 How To Use Default Trackable Events In GA4 30:21 How To Use Custom Trackable Events In GA4 32:34 Using 3rd Party Conversion Tracking Tools With GA4 33:52 How To Use The GA4 Funnel Tool 35:13 How Accurate Is GA4 Data 38:04 How to Use Conversion Tracking In GA4 41:14 How to Compare Data In GA4 With Explorations
#SocialMediaExaminer #SocialMediaMarketingPodcast #GA4TikTok is testing a new feature!!Social Media Examiner2023-07-12 | TikTok is testing a new camera search feature where you can scan products as a search. For even more TikTok updates, press the link! Link ๐ง: youtube.com/live/iKmXvWJOEs4?feature=share #tiktokupdate #SMExaminerShorts #SMMTShortsHow to Get Your Agency Ready to Use AISocial Media Examiner2023-07-12 | Want to give your marketing agency a competitive edge with AI technology? Wondering how to find the people and choose the AI tools that are best suited to your needs? Discover a framework for integrating AI tools and technology into your agencyโs processes.
โฐ Timestamps 00:00 Intro 01:15 About Katie Robbert And Trust Insights 03:04 The 5 Ps to Guide Digital Transformation 06:17 Relevant Functions of AI For Marketers: Find, Organize, Generate 08:59 Are Most Agencies Ready To Adopt AI 11:12 Common Misconceptions About Digital Transformation And Adopting AI 12:54 AI-Generated Content, Copyright, and Use 16:44 Benefits Of Digital Transformation And AI For Marketing Agencies 20:33 Common Mistakes Made When Adopting New Technologies Tools 31:14 Training And Upskilling Agency Staff To Use AI 34:02 Why Your Marketing Agency Needs An AI Strategy
#SocialMediaExaminer #MarketingAgencyShow #AITechnologyBenefits of posting VIDEOS on LINKEDIN?Social Media Examiner2023-07-11 | Thinking about posting videos on LinkedIn? You can check out the full podcast episode by clicking the link! Link ๐ง: youtu.be/mBvBpIrYt4A #linkedinvideo #SMExaminerShorts #SMMPShortsWhy is a SALES PLAYBOOK important?Social Media Examiner2023-07-10 | Wondering what important things should be included in your sales playbook for your agency? Check out the full podcast episode by clicking the link below! Link ๐ง: youtu.be/v-RkxisZ67A #salesplaybook #SMExaminerShorts #MASShortsTikTok Updates: Video Scripting Tool, Brand Partnerships, Ads, and MoreSocial Media Examiner2023-07-08 | Explore TikTok changes with Social Media Examiner and Jerry Potter featuring Keenya Kelly.
โฐ Timestamps 00:00 Introduction 01:00 Meta Releases Threads 06:50 TikTok Launches Free AI Scripting Tool 08:05 TikTok Launches Agency Hub to Serve SMBs 10:50 TikTok Creative Challenge 13:05 TikTok Open Applications Campaigns 14:45 TikTok Updates Privacy and Transparency for Ads 16:00 TikTok is Testing Visual Search 17:50 TikTok Launches New In-Stream Shopping Push with โTrendy Beatโ Showcase 20:00 TikTok Rolls Out Monetization Opportunity for Creators with Series 21:40 TikTok Adds Subscriber-Only Videos to Perks for Live Subscription Holders 22:45 TikTok Discontinues BeReal Clone, TikTok Now
#SocialMediaMarketingโ #SMETalkShow #YouTubeMarketingโHOW TO publish a GOOD YouTube video?Social Media Examiner2023-07-07 | What do I need to learn to make the best YouTube videos possible? You can check out the full podcast episode by clicking the link! Link ๐ง: youtu.be/wr6EeWjX8N4 #youtubemarketing #SMExaminerShorts #SMMPShortsAI CHAT BOTS Coming to Instagram!!!Social Media Examiner2023-07-06 | New Instagram Update! AI chat bots are coming to Instagram soon! Check out the full video by clicking the link! Link ๐ง: youtube.com/live/STNBm0uIKaA?feature=share #aichatbots #SMExaminerShorts #SMMTShortsDemand Generation Strategy: How to Get Buyers to Line Up to Work With YouSocial Media Examiner2023-07-06 | Need more clients and customers? Looking for a framework you can model to fit your own business? Discover a strategy to generate demand for your products and services.
โฐ Timestamps 00:00 Intro 01:10 Who Is Phil Ilic 06:39 What Is Demand Generation 09:49 How The Buyerโs Journey Has Changed 19:55 How To Use Cold Email And LinkedIn Messages For Demand Generation 24:41 How To Use LinkedIn Organic Content For Demand Generation 37:32 How To Use Advertising For Demand Generation
#SocialMediaExaminer #SocialMediaMarketingPodcast #DemandGenerationStrategyHow to Create a Sales Playbook for Your AgencySocial Media Examiner2023-07-05 | Want to sign more high-value clients? Wondering how to develop a system that empowers anyone on your team to respond to and nurture prospective customers? Discover how to create a sales playbook that brings more business to your marketing agency.
โฐ Timestamps 00:00 Intro 01:20 About Samantha Stone 03:29 What Is A Marketing Agency Sales Playbook 06:16 When Should A Marketing Agency Build A Sales Playbook 09:54 Top 3 Must-Have Items For A Marketing Agency Sales Playbook 20:26 Common Pitfalls When Building A Sales Playbook 25:21 How Does A Sales Playbook Contribute To Predictable Sales 34:53 How Does A Sales Playbook Tie Into Sales Training And Onboarding Processes 39:42 3 Actionable Tips To Build Your Agency's First Sales Playbook
#SocialMediaExaminer #MarketingAgencyShow #AgencySalesHOW OFTEN to post on YouTube?Social Media Examiner2023-07-03 | Wondering how often to post videos on YouTube? Check out the full podcast episode by clicking the link! Link ๐ง: youtu.be/3qtxyyLSE3c #youtubevideos #SMExaminerShorts #SMMPShortsInstagram Updates: Content Ranking, Ads, Channels, and MoreSocial Media Examiner2023-07-01 | Explore Instagram changes with Social Media Examiner and Jerry Potter featuring Chelsea Peitz.
โฐ Timestamps 00:00 Introduction 01:00 Instagram Content API Updates 04:20 Instagram Algorithm Explained 07:15 Instagram Ads Updates 09:30 Instagram Features Updates 09:50 Broadcast Channels Roll Out Globally 13:50 Users Can Download Othersโ Reels 16:40 Instagram Notes - Adding Music and Translation 20:00 AI Chatbot
#SocialMediaMarketingโ #SMETalkShow #YouTubeMarketingโLIVE EVENTSSocial Media Examiner2023-06-30 | Wondering what goes into making a live event possible? Check out the full podcast episode by clicking the link! Link ๐ง: youtu.be/hTjPZqvwOhY #liveevent #SMExaminerShorts #MASShortsBuilding COMMUNITYSocial Media Examiner2023-06-28 | Do you know the purpose of your business? If you want to learn how that can be applied to building a stronger community, watch the full podcast episode by clicking the link! Link ๐ง: youtu.be/ocCEtt1eM_s #community #SMExaminerShorts #SMMPShortsHow to Improve Your Marketing Agencys Reputation With Live EventsSocial Media Examiner2023-06-28 | Want to position your agency as an industry leader? Wondering how hosting a live event can help? Discover how producing live events can yield results for your marketing agency.
โฐ Timestamps 00:00 Intro 01:19 About Rich Brooks And Flyte New Media 03:00 Why Rich Brooks Started The Agentโs Of Change Conference 09:55 How To Follow Up With Leads From A Live Event 17:34 How To Market Your Agency During Your Live Event 19:48 How To Get Speakers And Sponsors For Your Live Event 28:06 How To Establish ROI For A Live Event
#SocialMediaExaminer #MarketingAgencyShow #AgencyEventsFacebook NEWSSocial Media Examiner2023-06-27 | Facebook announced many new features for Facebook reels! Will you be using them? Link to full video ๐ง: youtube.com/live/DuRudBJt8BQ?feature=share #FaceBook #SMExaminerShorts #SMMTShortsCHATGPT FormulaSocial Media Examiner2023-06-26 | Wondering how you can best use ChatGPT for your business? You can listen to the full podcast episode by clicking the link below. Link ๐ง: youtu.be/L-gt0I_gpMc #chatgpt #SMExaminerShorts #SMMPShortsFacebook Updates: Reels Tools, Analytics, Lead Gen, and MoreSocial Media Examiner2023-06-23 | Explore Facebook changes with Social Media Examiner and Jerry Potter.
โฐ Timestamps 00:00 Introduction 01:00 New Facebook Reels Features 01:50 Facebook Reels Inspiration Hub 03:00 Facebook Reels Templates Hub 04:00 Reels Unified Editing 04:25 Reels Clips 06:30 Updated Reels Analytics & Insights 07:10 Distribution Heath & Retention Graphs 08:10 Crosspost Reels & Stories from Instagram to Facebook 09:20 Q1 2023 Widely Viewed Content Report 11:20 Facebook Ads Updates 11:40 App Promotion Ads Coming to Reels 12:35 Augmented Reality Ads 12:55 Watch & Browse Ads Feature for Reels 14:00 Multiple Image Ads for Reels 14:35 Special Promotion Ad Discount Codes 15:25 Lead Generation Tools Updated 17:10 Advertisers targeting consumers in EU countries or territories must now designate Beneficiary and Payer
#SocialMediaMarketingโ #SMETalkShow #FacebookMarketingโLinkedIn features SHUTTING DOWNSocial Media Examiner2023-06-23 | Some of the latest LinkedIn updates include 3 features that are shutting down! Link to full video: ๐ง youtube.com/live/mJ4oBRi--3E?feature=share #LinkedInUpdates #SMExaminerShorts #SMMTShortsUsing STORY in your BUSINESS?Social Media Examiner2023-06-22 | Want to learn more about telling STORY in your business? Click the link to watch this episode of The Social Media Marketing Podcast! Link: ๐ง youtu.be/R3Dht2cHHB8 #story #SMExaminerShorts #SMMPShortsAI for Business: Use Cases and TrendsSocial Media Examiner2023-06-22 | Wondering what marketing tasks AI can help you with? Looking for help developing AI prompts that deliver the results you need? Discover how to use AI for marketers.
โฐ Timestamps 00:00 Intro 00:59 Using AI For Small Business 13:20 6 Use Cases For AI In Business 21:09 Using AI For Summarization 23:50 Using AI For Rewriting 25:34 Using AI To Answer Questions 29:43 ChatGPTโs Web Browser Extension 31:53 Other Marketing Uses For AI 33:35 ChatGPTโs Memory Thread 35:04 AI Prompt Tips For Better Output 43:00 Open Source AI Models And Autonomous AgentsWhat makes a GOOD STORY for your BUSINESS?Social Media Examiner2023-06-21 | Want to tell story in your business to relate to your customers? Check out this clip from the Social Media Marketing Podcast! Link to full episode: ๐ง youtu.be/R3Dht2cHHB8 #story #SMExaminerShorts #SMMPShortsAgency Leadership: Are You in the Right Role?Social Media Examiner2023-06-21 | Are you the sole source of leadership in your agency? Wondering how sharing executive responsibilities can help your agency succeed? Explore how to bring on a partner for a key leadership role without losing control of your agency.
โฐ Timestamps 00:00 Intro 01:27 About Jessica Rhodes And Her Agency: Interview Connections 10:07 Why Jessica Took On A Business Partner 15:19 Leadership Roles At Interview Connections 18:12 Stepping Down As CEO Of Interview Connections 23:19 Why Are Business Owners Afraid To Bring On A Business Partner 26:30 Tips For Successful Business Partnerships
#SocialMediaExaminer #MarketingAgencyShow #AgencyLeadershipLinkedIn Updates:Buyer Intent Signals, Creator Mode, and MoreSocial Media Examiner2023-06-17 | Explore LinkedIn changes with Social Media Examiner and Jerry Potter featuring Judi Fox.
โฐ Timestamps 00:00 Introduction 01:00 New Buyer Intent Signals and Features Added to Sales Navigator 06:00 LinkedIn Adds AI Tools for Advertisers 07:50 LinkedIn Conversation Ads 11:24 LinkedIn is Shutting Down 3 Features 21:40 Conversations Happening Now Prompts Added to Creator Mode 23:40 CMO Scorecard and B2B Index 25:00 Pages Messaging for Company Pages 29:00 LinkedIn Is Testing an AI Assistant for InMails
#SocialMediaMarketingโ #SMETalkShow #LinkedInMarketingโA.I. in your business?Social Media Examiner2023-06-16 | Do you use A.I. in your business? Here's just a few ways that A.I. can be incorporated into your business! ๐ง Watch full video here: youtu.be/0IHhEdcViK8 #AI #SMExaminerShorts #MASShortsNEW YOUTUBE UPDATESSocial Media Examiner2023-06-15 | YouTube updates! There are 3 new content tabs coming to YouTube! Are all 3 available for you yet? ๐ง Link to full video: youtube.com/live/HPp61PJjERc?feature=share #YouTubeupdates #SMExaminerShorts #SMMTShortsUsing Story the Right Way: Theory and Practice for MarketersSocial Media Examiner2023-06-15 | Need better stories to improve your marketing? Wondering why customers connect with some stories and not others? Discover the theory and practice of using stories in your marketing.
โฐ Timestamps 00:00 Intro 00:46 Who Is JJ Peterson 06:02 What Is Narrative Marketing 16:15 What Is Narrative Transportation 17:39 Common Story Telling Mistakes Marketers Make 24:11 How To Use Story In Your Marketing: A Framework
#SocialMediaExaminer #SocialMediaMarketingPodcast #StoryBrandHow are SPEAKERS picked for Social Media Marketing World?Social Media Examiner2023-06-14 | Are you curious as to how speakers are picked for Social Media Marketing World? You can find out in last week's Social Media Marketing Podcast where Brooke Sellas interviews Michael Stelzner! ๐ง Listen here: youtu.be/9SRjVehsy6g #SocialMediaMarketingWorld #SMExaminerShorts #SMMPShortsUsing AI Technologies in Your Marketing AgencySocial Media Examiner2023-06-14 | Curious about using artificial intelligence technology for your clientsโ content ideation and creation? Wondering how to train your team to use AI tools? Explore how AI can benefit marketing agencies.
โฐ Timestamps 00:00 Intro 01:00 Why Ron Callis Started One Firefly 02:47 How Has AI Impacted One Fireflyโs Business 07:31 Implementing AI At One Firefly 13:09 Rescaling And Upscaling One Fireflyโs Team Alongside AI 16:44 Adopting AI Tools For Business 23:06 Can AI Save A Businesses Money 27:25 How The One Firefly Team Feels About Using AI
#SocialMediaExaminer #MarketingAgencyShow #OneFireflyAre you truly REACHING your FULL AUDIENCE?Social Media Examiner2023-06-13 | Explore how shows are developed with the latest Social Media Marketing Podcast where Brooke Sellas interviews Michael Stelzner about the behind the scenes of creating shows and reaching your audience.
#reach #SMExaminerShorts #SMMPShortsYouTube Updates: Ad Blockers, Channel Features, Tools, and MoreSocial Media Examiner2023-06-09 | Explore YouTube changes with Social Media Examiner and Jerry Potter featuring Marley Jaxx.
โฐ Timestamps 00:00 Introduction 01:00 30-Second Non-Skippable Ads Coming to Connected TV 03:00 YouTube Launches New Experiment to Restrict Content from Those Using Ad-Blocking Tools 05:00 "For You" Recommendations Roll Out Will Customize Channel Page Content for Individual Viewers 08:24 3 New Content Tabs Roll Out to Channel Pages 10:00 Data Stories: Your Audience Watches Shorts 11:40 Using the YouTube Community Tab 13:00 Expiring Posts for the Community Tab Roll Out on Android and iOS 14:00 YouTube is Killing Stories 15:15 Filters Let Creators Search for Creator Music Based on License Duration 16:40 Live Shopping - Ability to Tag and Pin Products
#SocialMediaMarketingโ #SMETalkShow #YouTubeMarketingโDeveloping Shows: Behind the Scenes at Social Media ExaminerSocial Media Examiner2023-06-08 | Want to launch a new podcast or video series? Wondering how Social Media Examiner does it? Discover how Social Media Examiner conceived and launched a new show in 9 weeks.
โฐ Timestamps 00:00 Intro 00:52 How Do Podcasts Work Into Content Strategy 09:02 Podcast Interviews Resulting In Other Opportunities 11:46 Strategy For Content Creation and Distribution 15:21 How We Promote Our Show Content 19:19 How To Use Multiple Shows To Attract Different Audiences 23:47 The Newest Social Media Examiner Show: Marketing Agency Show 29:13 How Brooke Sellas Became The Marketing Agency Show Host 36:01 What Is The Marketing Agency Show About And Who Is It For
#SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingAgencyShowHow to Grow Your Marketing Agency: Scaling With IntentionSocial Media Examiner2023-06-07 | Ready to bring on more clients? Wondering how to augment and allocate resources as you grow? Discover how to put the right processes and people in place to support growth.
โฐ Timestamps 00:00 Intro 01:43 What Made Karlyn Ankrom Start Her OwnAgency 06:15 When To Hire Your Next Employee 08:05 Scaling Your Business With Intention 11:47 How Long Can An Agency Owner Be Absent From The Day To Day Business 13:43 The Most Pivotal Agency Employee Hire 17:41 What Can An Operations Manager Do For Your Agency 24:23 Agency Owner Failures, Burnout, And Power Moves
#SocialMediaExaminer #MarketingAgencyShow #OhSnapSocialTikTok Updates: AI, Ads, User Data, and MoreSocial Media Examiner2023-06-03 | Explore TikTok changes with Social Media Examiner and Jerry Potter featuring Keenya Kelly.
โฐ Timestamps 00:00 Introduction 01:00 New TikTok Location Tagging Feature Prompts Users to Leave a Review for Businesses 04:30 TikTok Updated Community Guidelines to Include AI Content - โSynthetic Mediaโ 06:30 TikTok Tests Generative AI Profile Images 08:00 TikTok is Testing an AI Chatbot Called Tako 10:15 New TikTok Advertising Options 15:20 Video Shopping Ads Announced at TikTok World 17:10 Branded Mission Launch 18:00 TikTok Creative Exchange Updates 19:15 TikTok Launches Effects Creator Rewards 22:20 Montanaโs TikTok Ban 24:00 TikTok Sans Font
#SocialMediaMarketingโ #SMETalkShow #TikTokMarketingโYouTube Ad Strategy: A New Way to Grow Your Leads and SalesSocial Media Examiner2023-06-01 | Want more customers? Wondering how to create YouTube ad content that qualifies viewers before they click through to your website? Discover a new ad strategy for YouTube.
โฐ Timestamps 00:00 Intro 01:15 Who Is Tom Breeze 02:13 Why Should Businesses Consider YouTube Ads 09:01 What Has Changed With YouTube Ads In 2023 10:21 What YouTube Audience Targeting Options Are Gone 20:50 A New YouTube Ads Strategy That Works
#SocialMediaExaminer #SocialMediaMarketingPodcast #YouTubeAdsStrategyHow to Downsize Your Marketing Agency: Clients, Teams, and BeyondSocial Media Examiner2023-05-31 | Need to restructure your agency? Wondering how to make changes to your client list or agency teams? To discover what you need to know to downsize and restructure your marketing agency successfully, Brooke interviews Jillian Vorce.
โฐ Timestamps 00:00 Intro 01:32 How Jillian Force Started Her Marketing Agency 05:19 What Informs The Decision To Downsize 09:19 Factors For Going From Reactive To Proactive When Downsizing 13:59 How Downsizing Supports Agency Growth 18:06 Advice To Manage Your Team And Clients Through Downsizing 27:17 Revamped: The Jillian Group in 2023
#SocialMediaExaminer #MarketingAgencyShow #TheJillianGroupInstagram Updates: Reels, Business Tools, Product Tags, and MoreSocial Media Examiner2023-05-26 | Explore Instagram changes with Social Media Examiner and Jerry Potter featuring Chelsea Peitz.
โฐ Timestamps 00:00 Introduction 01:00 New Instagram Reels Editing Tools 03:35 Branded Content Ads, Now Called Partnerships Ads, Come With Enhanced Content Features 05:20 Instagram Broadcast Channel Guests 08:50 Instagram Content Publishing API Now Supports Stories 10:25 Changes to Instagram Product Tagging for Shops 11:20 UGC Sharing Prompts for Shops 12:35 GIFs in Comments 14:25 Testing AI Stickers 15:40 Testing Adding Music to Carousel PostsUsing Scarcity in Marketing: A Roadmap to Higher ConversionsSocial Media Examiner2023-05-25 | Want to drive more sales? Wondering how to convince people to act on your offer immediately? Discover how to use scarcity to improve your marketing conversions.
โฐ Timestamps 00:00 Intro 01:02 Who Is Dr. Mindy Weinstein 09:50 The Importance Of Scarcity In Marketing 12:21 The Benefits Of Scarcity In Marketing 17:04 Considerations For Using Scarcity In Marketing 19:44 Time-Related Scarcity 28:00 Supply-Related Scarcity 35:47 Time-Related Scarcity vs Supply-Related Scarcity 38:21 Limited Edition Scarcity 41:34 Demand Scarcity
#SocialMediaExaminer #SocialMediaMarketingPodcast #MarketingStrategyFacebook Updates: Q1 Results, AI, Reels, and MoreSocial Media Examiner2023-05-20 | Explore Facebook changes with Social Media Examiner and Jerry Potter featuring Allie Bloyd.
โฐ Timestamps 00:00 Introduction 01:00 Facebook Q1 Earnings Call 03:30 Facebook Showing More Advertising in the Feed 07:00 Facebook Unconnected Distribution 08:00 Facebook and the Metaverse 12:20 Compromised Verified Meta Accounts Lead Advertisers to Bogus Ads Pages 15:30 Aggregated Event Measurement 18:50 Location Targeting Updates 20:35 Standard Enhancements Updates 22:30 Facebook is Testing AI-Generated โAdvanced Storiesโ 24:30 New Contextual Labels Will Explain Why Users are Seeing Certain Reels 27:25 A New Reels Shelf is Added at the Top of Facebook Watch 29:20 Facebook is Sunsetting Paid Online Events
#SocialMediaMarketingโ #SMETalkShow #FacebookMarketingโYouTube Ad Targeting: How to Maximize Your ResultsSocial Media Examiner2023-05-18 | Want to improve results on your YouTube ad campaigns? Wondering how advanced targeting can get you in front of people who are ready to buy? Discover a YouTube ad targeting strategy.
โฐ Timestamps 00:00 Intro 01:36 Who Is Ben Jones 12:55 The Card-Out YouTube Ad Targeting Strategy 15:08 YouTube Ad Targeting Strategy: Genuine Interest Targeting 18:28 YouTube Ad Targeting Strategy: Income Targeting 26:57 YouTube Ad Targeting Strategy: Intent Targeting Via Search, Competitors, Ads Placement 39:07 Reverse Funnel YouTube Ad Targeting
#SocialMediaExaminer #SocialMediaMarketingPodcast #YouTubeAdsLinkedIn Updates: AI, Verification, Ads, and MoreSocial Media Examiner2023-05-13 | Explore LinkedIn changes with Social Media Examiner and Jerry Potter featuring Judi Fox.
โฐ Timestamps 00:00 Introduction 00:45 AI Generative Posts on LinkedIn 04:20 AI Updates on LinkedIn 04:30 Collaborative Articles 04:50 Ideas for Your Next Post Prompts 05:15 Conversations Happening Now 06:05 Red Flags to Watch Out For on LinkedIn 07:20 LinkedIn Verification 10:25 LinkedIn Audience Network/Ads Updates 12:40 Updates to Company Commitments 14:50 New โIโm Interestedโ Feature 16:00 Updated Filters on Personal Profiles 18:00 Improved Search Features 20:00 Custom Call-to-Action Buttons Rolling Out
#SocialMediaMarketing #SMETalkShow #LinkedInMarketingTargeting Website Visitors With Emails: How to Use Email RetargetingSocial Media Examiner2023-05-11 | Need a way to re-engage people who don't purchase your products or services? Looking for a strategy that doesnโt involve ads? Discover how to target visitors to your website organically with emails.
โฐ Timestamps 00:00 Intro 00:55 Who Is Steve Chou 02:57 Why Email Is A Valuable Businesses Channel 10:50 What Is Email Capture & Retargeting 21:00 Is Email Capture & Retargeting Legal 28:26 Sales And Revenue Benefits Of Email Retargeting 32:28 Business Applications For Email Retargeting 39:53 Email Capture & Retargeting Service Fees
#SocialMediaExaminer #SocialMediaMarketingPodcast #EmailRetargetingYouTube Updates: Podcasts, Analytics, Live Tools, and MoreSocial Media Examiner2023-05-06 | Explore YouTube changes with Social Media Examiner and Jerry Potter.
โฐ Timestamps 00:00 Introduction 01:00 New Podcasting Features on YouTube 03:05 Podcasts in YouTube Music 06:00 Analytics Updates - Top Formats 08:45 Shorts Ads 11:55 Ads Overlay Format Removed for All Creators 12:35 Creators Can Now Manage Permissions on Studio Mobile 13:10 All Creators Can Now Download Videos on Mobile 17:00 Emoji Reactions Rolling Out on iOS 18:00 Live-streaming Updates 19:20 New Notify Me Button 19:55 YouTube Shorts Updates 20:45 Studio Filter Notifications by Type on Mobile 21:10 Image Polls Increase to 36 Characters 21:33 Two Trailers on Your Channel and Now Available on Mobile 24:00 YouTube Similar Content Policy
#SocialMediaMarketingโ #SMETalkShow #YouTubeMarketingโYouTube Content Strategy for BusinessesSocial Media Examiner2023-05-04 | Are you looking for a strategy to attract your ideal audience with YouTube? Do you want more quality leads? Discover a YouTube content strategy for businesses.
โฐ Timestamps 00:00 Intro 01:40 Who Is Nate Black 09:50 What YouTube Makes Possible For Marketers And Businesses 13:03 What To Understand About How People Use YouTube 16:33 How to Know What Your YouTube Audience Wants 18:46 How To Create A Library Of Content For Your YouTube Channel
#SocialMediaExaminer #SocialMediaMarketingPodcast #YouTubeMarketingTikTok Updates: Branded Effects, Shopping, The Bans, and MoreSocial Media Examiner2023-04-28 | Explore TikTok changes with Social Media Examiner and Jerry Potter featuring Keenya Kelly.