Uploaded February 2025 | Updated September 2026, 5 hours ago

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We've come a long way since Sam's original continual hopping idea, and as we look back at our last THIRTY years of brewing, we couldn't resist hearing from Sam and Bryan, our R&D brewing manager, about just how much this process has changed. And yes, there was a point in time where continual hopping happened by hand. 🤯 #MinuteSeries #offcentered #30OffcenteredYears