Uploaded December 2011 | Updated September 2026, 2 weeks ago
WESTERN Premium BBQ Products was proud to sponsor the 23rd Annual Jack Daniel's World Championship Invitational Barbeque Cook-off by supplying our WESTERN wood and lump charcoal products to some of the most prestigious cooks from the United States and around the world for FREE! Their gratitude made it all worthwhile. We were also happy to see that the majority of the top 10 teams in every meat division were using our products in some part of their cooking process.
We would also like to thank the fine folks from Brown Forman, Jack Daniel's, and the town of Lynchburg, TN for putting on this incredible event and inviting all of these wonderful cooks and their friends and families to enjoy your beautiful back yard. The spirit of The Jack truly represents what Barbeque is all about.
We invite you to join our WESTERN BBQ Crew through this video and hope you can make it out to join the celebration next year at this fantastic event!
WESTERN Premium BBQ Products was proud to sponsor the 23rd Annual Jack Daniel's World Championship Invitational Barbeque Cook-off by supplying our WESTERN wood and lump charcoal products to some of the most prestigious cooks from the United States and around the world for FREE! Their gratitude made it all worthwhile. We were also happy to see that the majority of the top 10 teams in every meat division were using our products in some part of their cooking process.
We would also like to thank the fine folks from Brown Forman, Jack Daniel's, and the town of Lynchburg, TN for putting on this incredible event and inviting all of these wonderful cooks and their friends and families to enjoy your beautiful back yard. The spirit of The Jack truly represents what Barbeque is all about.
We invite you to join our WESTERN BBQ Crew through this video and hope you can make it out to join the celebration next year at this fantastic event!
