Childrens Books to Animation and Back Again LightBox Expo 2025-06-30 | The Entertainment Arts are filled with stories of animators/illustrators trying to bridge the gap between the Children’s Books industry and the Animation industry. How do you straddle both worlds? How do you get those first gigs? Join Elsa Chang (Disney/Sony), Andy Harkness (Disney) and Pete Oswald (Sony/Colombia) as they speak about their successes and failures while pivoting in their own creative paths. Hosted by Tom and Tony Bancroft.PANELISTSElsa Chang instagram.com/elsasketch/?hl=enAndy Harkness instagram.com/andyharknessart/?hl=enPete Oswald instagram.com/peteoswald/?hl=enHost: Tom Bancroft instagram.com/tombancroft1/?hl=enHost: Tony Bancroft instagram.com/pumbaaguy/?hl=enThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Portfolio dos and don’ts for applying to studios! LightBox Expo 2025-10-02 | Watch the FULL “Targeting Your Work as a Storyboard Artist” panel from LightBox Expo 2024: youtu.be/j_r-Rrmzk5M?feature=shared
How to become your client’s favorite freelancer! LightBox Expo 2025-09-29 | Watch the FULL “Targeting Your Work as a Storyboard Artist” panel from LightBox Expo 2024: youtu.be/j_r-Rrmzk5M?feature=shared
Targeting Your Work as a Storyboard Artist LightBox Expo 2025-09-29 | Join StoryboardArt artists Crystal Kan, John Dusenberry, Sergio Paez and Tim Burgard as they each discuss how to target your work and your portfolio as a storyboard artist in TV, Feature, Live Action, and Freelance. Moderated by Chad Pickrel, learn the ways you can break into the storyboarding industry in the niche you're interested in, and get more insight on what it's like to be a storyboard artist.PANELISTSCrystal Kan instagram.com/wizardofkittyJohn Dusenberry john-dusenberry.squarespace.comSergio Paez instagram.com/sergiopaezartTim Burgard imdb.com/name/nm0121131Moderator: Chad Pickrel chadpickrel.comSponsor: StoryboardArt instagram.com/storyboardart_orgThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
The pressures of pitching LightBox Expo 2025-09-25 | Watch the FULL “Storyboarding for Animation: Insights from the Pros” panel from LightBox Expo 2024: youtu.be/pYX8-Wg5BfM?feature=shared
Rejection is never easy LightBox Expo 2025-09-23 | Watch the FULL “Storyboarding for Animation: Insights from the Pros” panel from LightBox Expo 2024: youtu.be/pYX8-Wg5BfM?feature=shared
Storyboarding for Animation: Insights from the Pros LightBox Expo 2025-09-22 | Join an expert panel featuring Michael Daley, Bryan Turner, Bill Presing, Emily Xu, and Moss Lawton as they delve into the art of storyboarding for animation. This session explores the creative process, techniques, and challenges involved in crafting compelling storyboards that drive the narrative and visual flow of animated projects. Gain valuable insights from industry veterans and learn how to refine your storyboarding skills to create dynamic and engaging animated stories.PANELISTSMichael Daley instagram.com/daleydrawBryan Turner instagram.com/bturner_artBill Presing instagram.com/billpresingartEmily Xu instagram.com/emilyamiaoMoss Lawton instagram.com/dinolichThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
The best pitching advice LightBox Expo 2025-09-18 | Watch the FULL “The Art of Pitching” panel from LightBox Expo 2024: youtu.be/UWq8RPyFxQI?feature=shared
Fireside Fables Paint-a-Thon Event Guide and Prizes Revealed! LightBox Expo 2025-09-18 | Join in on the Fireside Fables Paint-a-Thon! Join the LightBox Expo Discord to participate! In this video, we reveal all of the details for one of our most exciting challenges of the year, including how to participate, the rules, and the AMAZING prizes waiting to be won!Join the LightBox Expo Discord: discord.com/invite/lightboxexpoInstagram: instagram.com/lightboxexpoTwitter: https://x.com/LightBoxExpoWebsite: http://lightboxexpo.com Follow the Judges!Angela Sung: instagram.com/angothemango Celine Kim: instagram.com/celinekim218 Helen Mingjue Chen: instagram.com/mingjuechenCheck out our sponsors!Wacom: instagram.com/wacomSchoolism: instagram.com/schoolismlive
Don’t do this when pitching stories! LightBox Expo 2025-09-15 | Watch the FULL “The Art of Pitching” panel from LightBox Expo 2024: youtu.be/UWq8RPyFxQI?feature=shared
The Art of Pitching LightBox Expo 2025-09-15 | When we talk about 'pitching', what we're really talking about is the art of STORY. We like to look for 'cheat codes' in selling projects. While there is no cheat-code for pitching a show/movie, there are methods, and lines-of-questioning that Writers use to make their stories STRONGER.Join Patrick Harpin as he shares the secrets of pitching as someone who has sold shows as pitch decks and supervised them as Showrunner. This is not a lesson in how to ‘trick’ a studio into buying a half-baked idea. What this really is, is a presentation on "How to Write a Story WORTH pitching". So when you're finally ready to pitch your idea... it'll be taken seriously.Patrick Harpin instagram.com/patrickharpinThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Sometimes sketching takes too long! LightBox Expo 2025-09-11 | Watch the FULL “Dive Into the World of Concept Art” panel from LightBox Expo 2024: youtu.be/nCBQCf7TPqQ?feature=shared
A reminder that LightBox Expo stands with artists! LightBox Expo 2025-09-10 | We do not allow AI Generated artwork at the show.Our mission is to educate and empower artists to create incredible things. Thank you for helping to keep our community authentic, inspiring and human
Play Games to Make Games! LightBox Expo 2025-09-08 | Watch the FULL “Dive Into the World of Concept Art” panel from LightBox Expo 2024: youtu.be/nCBQCf7TPqQ?feature=shared
Dive Into the World of Concept Art LightBox Expo 2025-09-08 | This panel explores the creative journeys and techniques that concept artists Sean Hargreaves, Stephan Martinière, Christian Alzmann, Pablo Carpio, and Laurel D. Austin use to envision and design stunning worlds, characters, and scenes for films, games, and other media. Learn how they transform ideas into visually captivating art and navigate the challenges of the industry. Whether you're an aspiring concept artist or a fan of their work, this panel offers invaluable insights and inspiration to deepen your understanding of the art of concept design. Moderated by Zosha Millman, Polygon.PANELISTSSean Hargreaves instagram.com/seanhargreavesdesignStephan Martinière instagram.com/martiniere_stephanPablo Carpio instagram.com/pablocarpioartLaurel D. Austin instagram.com/ldaustinartChristian Alzmann instagram.com/calzmannModerator: Zosha Millman zosha.coThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Be interested in the subject matter you work on! LightBox Expo 2025-09-08 | Watch the FULL “Explore! How to Deepen your Artistry/Process/Curiosity” panel from LightBox Expo 2024: youtu.be/5y5FkAIyNME?feature=shared
The secret to confident brushstrokes! LightBox Expo 2025-09-03 | Watch the FULL “Explore! How to Deepen your Artistry/Process/Curiosity” panel from LightBox Expo 2024: youtu.be/5y5FkAIyNME?feature=shared
✨ Out of all the priceless treasures, this one is his most favorite LightBox Expo 2025-09-02 | Come into a world filled with artists of all sorts, creating the unique, the wild and the imaginative.Zoom in closer, and you’ll find the story of a young artist sketching a squirrel boy… a character who never felt like he belonged, until he discovered a place where differences bring us together.That place is LightBox Expo.A celebration of art, imagination, and community.Don’t just watch the story… be part of it.Join us October 24–26, 2025 in Pasadena. Get your tickets now at LightBoxExpo.com
Explore! How to Deepen your Artistry/Process/Curiosity LightBox Expo 2025-09-02 | Compelling art requires, from the artist, a vast mental/visual/emotional library to pull from. You want your conscious and subconscious creativity to ask and answer interesting questions.Join Iris Muddy as she shares how a wide range of subjects and techniques, artistic or otherwise, can truly enhance our artistic path, perception, creativity, etc. in a multitude of ways.We're lucky to have at our disposal so many possibilities to explore image making possibilities, and beyond! All levels welcome, from open minded beginner to seasoned experimenter!Iris Muddy instagram.com/irismuddyThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Be open about your art goals! LightBox Expo 2025-08-22 | Watch the FULL “Production Design and Art Direction for Animation” panel from LightBox Expo 2024: youtu.be/oEwGzUjo6Ws?feature=shared
Production Design and Art Direction for Animation LightBox Expo 2025-08-18 | Join the incredible Yuhki Demers, Alex Konstad, Jake Panian, Chrystin Garland, and Angela Sung as they discuss the production and art direction process when creating for animation. This session explores their creative processes and what their jobs entail to achieve a good animated film/show and bringing a story to life. Learn the ins and outs of how they navigate their jobs and work effectively with their teams while keeping up with the demands of an animated production.PANELISTSYuhki Demers instagram.com/ninjayuhkiAlex Konstad instagram.com/alexkonstadJake Panian instagram.com/jake.panian.artChrystin Garland instagram.com/ladygarlandAngela Sung instagram.com/angothemangoThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
This is how jobs find you! LightBox Expo 2025-08-18 | Watch the FULL “Production Design and Art Direction for Animation” panel from LightBox Expo 2024: youtu.be/oEwGzUjo6Ws?feature=shared
Make your art impossible to ignore! LightBox Expo 2025-08-14 | Watch the FULL “Plein Air Painting for Introverts” panel from LightBox Expo 2024: youtu.be/TFc3UiuJ16k?feature=shared
Shift your thinking to abstract design! LightBox Expo 2025-08-11 | Watch the FULL “Plein Air Painting for Introverts” panel from LightBox Expo 2024: youtu.be/TFc3UiuJ16k?feature=shared
Plein Air Painting for Introverts LightBox Expo 2025-08-11 | Painting outdoors (plein air) can be one of the best ways to improve your art. However, many artists find it intimidating to set up in public, and be subject to not only the challenges of painting, but also the unrelenting scrutiny of everyone around you. However, this is exactly the type of pressure that makes pearls, and in this talk, Marco Bucci will go over all kinds lean and effective setups, as well as how to attack your plein air paintings and get them working quickly!Marco Bucci instagram.com/bucciblogThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Finding an agent can be a game changer LightBox Expo 2025-08-07 | Watch the FULL “Thriving as a Freelancer” panel from LightBox Expo 2024: youtu.be/BpjOOS-sz8g?feature=shared
Specialize your Freelance work! LightBox Expo 2025-08-05 | Watch the FULL “Thriving as a Freelancer” panel from LightBox Expo 2024: youtu.be/BpjOOS-sz8g?feature=shared
Thriving as a Freelancer LightBox Expo 2025-08-04 | Join Lanny Markasky, David Tilton and Daniel Hyun Lim for an insightful discussion on thriving as a freelance artist in film, advertising, games, and more. This panel of seasoned professionals share invaluable advice on crafting an impressive portfolio, marketing yourself, and securing work.Learn about specialization versus generalization, the power of networking and social media, and the benefits of working with agents, and more. Whether you're an experienced freelancer or an aspiring artist, this panel will provide valuable guidance for success in the competitive world of freelancing. Moderated by Ash Ngaoka.PANELISTSLanny Markasky instagram.com/lanny.markasky/?hl=enDavid Tilton instagram.com/davidtiltonn/?hl=enDaniel Hyun Lim instagram.com/dlimsketch/?hl=enModerator: Ash Ngaoka instagram.com/ngaokarts/?hl=enThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
How you present yourself matters LightBox Expo 2025-07-31 | Watch the FULL “Succeeding in an Ever Evolving Industry” panel from LightBox Expo 2024: youtu.be/SXJtioqzqr0?feature=shared
Succeeding in an Ever Evolving Industry LightBox Expo 2025-07-28 | Being a concept artist and illustrator can be a very challenging journey. The entertainment industry is in constant flux and new technologies continuously transform the art landscape. Join Stephan Martiniere, a Multi award winning art director, concept artist and illustrator, as he draws on over 3 decades of experiences in animation, films, theme park, games and publishing. Learn how to navigate the entertainment industry, make career-boosting decisions, develop a thoughtful, adaptable and creative process and build a strong career.Stephan Martiniere instagram.com/smartiniere/?hl=enThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Success started with the project no one wanted LightBox Expo 2025-07-28 | Watch the FULL “Succeeding in an Ever Evolving Industry” panel from LightBox Expo 2024: youtu.be/SXJtioqzqr0?feature=shared
When the film IS your portfolio LightBox Expo 2025-07-24 | Watch the FULL “Crafting Worlds: Insights into Production Design” panel from LightBox Expo 2024: youtu.be/NgTCysuo1cg?feature=shared
What does a feeling look like? LightBox Expo 2025-07-21 | Emotionality can inform a film's entire look!Watch the FULL “Crafting Worlds: Insights into Production Design” panel from LightBox Expo 2024: youtu.be/NgTCysuo1cg?feature=shared
Crafting Worlds: Insights into Production Design LightBox Expo 2025-07-21 | Join an esteemed panel of production design experts, including Patrick O'Keefe, Dylan Cole, Ben Procter, Ramone Zibach, moderated by Dan Sarto, Editor in Chief of Animation World Network. This session explores the intricate art of production design, revealing how these talented artists create the immersive worlds that set the stage for both animated and live-action films. Whether you're an aspiring production designer or a fan of cinematic world-building, this panel provides valuable insights into the craft of designing compelling and memorable visual experiences.PANELISTSPatrick O'Keefe instagram.com/okeefe_artist/?hl=enDylan Cole instagram.com/dylancoleart/?hl=enBen Procter instagram.com/ben.procter.design/?hl=enRamone Zibach rzibach.artstation.comModerator: Dan Sarto linkedin.com/in/dansartoThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Great ideas do take work! LightBox Expo 2025-07-17 | Watch the FULL “Telling a Story in a Single Painting“ panel from LightBox Expo 2024: youtu.be/tZj0N5aq_Fk?feature=shared
When the idea is clear but the execution isn’t LightBox Expo 2025-07-14 | Watch the FULL “Telling a Story in a Single Painting“ panel from LightBox Expo 2024: youtu.be/tZj0N5aq_Fk?feature=shared
Telling a Story in a Single Painting LightBox Expo 2025-07-14 | Illustrator and Environment Artist Devin Elle Kurtz teaches her method of conceptualizing, developing, and executing her iconic narrative illustrations. This talk covers brainstorming story ideas, researching and developing those ideas, and using the tools of pictorial composition to depict stories in way that viewers can immediately and wordlessly understand.Devin Elle Kurtz instagram.com/devinellekurtz/?hl=enThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Royalties change the game for illustrators LightBox Expo 2025-07-03 | Watch the FULL “Children’s Books to Animation and Back Again” panel from LightBox Expo 2024: youtube.com/watch?v=qZ8kgyudfTA
Here’s what an agent can do for you! LightBox Expo 2025-06-30 | Watch the FULL “Children's Books to Animation and Back Again” panel from LightBox Expo 2024: youtube.com/watch?v=qZ8kgyudfTA
Life is hard, it’s okay to have excuses! LightBox Expo 2025-06-26 | Watch the FULL “What It’s Like Working in Games” panel from LightBox Expo 2024: youtu.be/lUI-MG4ueSo?feature=shared
Art is Easy, Life is Hard LightBox Expo 2025-06-23 | Join Anthony Jones (RobotPencil) as he reflects on one piece of advice that shaped his journey through art and life: “Art is easy. Life is hard.” In this inspirational talk, Anthony opens up about the personal struggles he’s faced as an artist and shares some inspiration and motivation to those who feel lost at this moment in our history, providing insights to help protect yourself from the ongoing challenges life can throw your way. Art jobs are by no means dead, but adjustments certainly must be made.Anthony Jones instagram.com/robotpencil/?hl=enThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Beware of art debt LightBox Expo 2025-06-23 | Watch the FULL “What It’s Like Working in Games” panel from LightBox Expo 2024: youtu.be/lUI-MG4ueSo?feature=shared
The difference between working in AAA games and indie games LightBox Expo 2025-06-19 | Watch the FULL "What It's Like Working in Games" panel from LightBox Expo 2024: youtu.be/t-xE6TxpC1c?feature=shared
Your ideas dont go away, they get reworked into something new! LightBox Expo 2025-06-16 | Watch the FULL "What It's Like Working in Games" panel from LightBox Expo 2024: youtu.be/t-xE6TxpC1c?feature=shared
What Its Like Working in Games LightBox Expo 2025-06-16 | Get inside info from professionals working in the Gaming Industry today! Hosted by Sara Hebert, join Adam Dolin, Adam Volker, Franklin Lei, Kamille Rodriguez and Karlen Tam as they discuss the roles of different disciplines in the field and how they all work together. Artists, writers and directors from different studios will share their experiences on how to get started, how to overcome common challenges, how to navigate career growth and what they think is coming next!PANELISTS:Adam Dolin instagram.com/adamdolinAdam Volker instagram.com/volkertronFranklin Lei instagram.com/artofleiKamille Rodriguez instagram.com/kamillustratorKarlen Tam instagram.com/artbykarlenHost: Sara Hebert instagram.com/saratogaThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
The importance of curating a proper portfolio! LightBox Expo 2025-06-12 | Watch the FULL "From Canvas to Career: The Unspoken Skills of Pro Artists" panel from LightBox Expo 2024: youtu.be/Y1p9ui_7B5Y?feature=shared
LightBox 2025 Tickets are on Sale! LightBox Expo 2025-06-10 | GET TICKETS: showclix.com/tickets/lightboxexpo2025Join us from October 24-26, 2025, in Pasadena, California, for an unforgettable weekend of art, inspiration, and connection! Don't miss out on exclusive panels, workshops, and the chance to meet the artists behind your favorite films, tv shows, illustrations, and animation!Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at lightboxexpo.comInstagram: instagram.com/lightboxexpo/?hl=enTwitter: https://x.com/LightBoxExpo
Burnout-proof your day! LightBox Expo 2025-06-09 | Watch the FULL "From Canvas to Career: The Unspoken Skills of Pro Artists" panel from LightBox Expo 2024: youtu.be/Y1p9ui_7B5Y?feature=shared
From Canvas to Career: The Unspoken Skills of Pro Artists LightBox Expo 2025-06-09 | Navigating the entertainment art industry can feel intimidating and overwhelming. However, there are some valuable and unspoken skills that can propel you forward in your career. Join professional entertainment artists Chelsea Blecha, Ian Su, Gina Nguyen, Alex Henderson, Alan Huynh, Dylan Choonhachat, and host Moishe Ham as they uncover the importance of building consistency, avoiding burnout, becoming a problem-solver, practicing proactivity, managing toxic work environments, challenging your fears, and learning from your mistakes.PANELISTSChelsea Blecha instagram.com/chelseablechaIan Su instagram.com/itsiansuGina Nguyen instagram.com/paperflanAlex Henderson instagram.com/xandersonnAlan Huynh instagram.com/alanhuynhworksDylan Choonhachat instagram.com/choonhachat/?hl=enHost: Moishe Ham instagram.com/moishehamThis presentation was recorded live at LightBox Expo 2024 in Pasadena, CA. Mascot animation by Titmouse -----------------------------------------Join the LightBox Expo Discord: http://www.discord.gg/lightboxexpoMore info about LightBox Expo at http://www.lightboxexpo.comInstagram: http://www.instagram.com/LightBoxExpoBluesky: https://bsky.app/profile/lightboxexpo.com
Finish the thing that won’t let you rest! LightBox Expo 2025-06-05 | Watch the FULL "Finish Your Projects" panel from LightBox Expo 2024: youtu.be/peP4Gx6zB-M?feature=shared
