Uploaded July 2026 | Updated September 2026, 2 weeks ago
Writing gets attention.
Video builds trust.
The goal isn't just an audience — it's a parasocial relationship. People feeling like they know you without ever meeting you.
Text can't do that at scale. Video can.
That's why I started the show.
—
I write a weekly newsletter where I unpack these ideas.
→ newsletter.scottdclary.com
#short
Writing gets attention.
Video builds trust.
The goal isn't just an audience — it's a parasocial relationship. People feeling like they know you without ever meeting you.
Text can't do that at scale. Video can.
That's why I started the show.
—
I write a weekly newsletter where I unpack these ideas.
→ newsletter.scottdclary.com
#short










