Uploaded May 2013 | Updated September 2026, 13 hours ago

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As part of VEVO’s CERTIFIED series, will.i.am describes winning a rap contest early in his career and establishing the creative contacts that are still intact today. He discusses the advantages of having a permanent “squad” of musical colleagues.

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Music video by will.i.am performing #VEVOCertified, Pt. 4: Loyalty. (C) 2013 Interscope Records