Uploaded September 2017 | Updated September 2026, 5 days ago
If Chinese millenials were their own country, they would have the third largest population in the world, says Sebastian Guo. They are well-educated, super motivated and the largest emerging consumer demographic on the planet. So why is it that the business world is still obsessed with understanding American millenials? In his passionate and perspective-shifting talk, Guo says it time to think outside our western boundaries and focus eastward.
In times of lightning-paced transformation, one thing stands true: daring human imagination can solve our most intractable problems. In the third year of partnership, TED@UPS 2017 speakers asked: “What if?” They unveiled the potential of global interconnectivity, and, ultimately, what it means to evolve in a world spinning ever faster.
About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas.
Learn more at ted.com/ted-institute
Follow TED Institute on Twitter @TEDPartners
Subscribe to our channel: youtube.com/user/TEDInstitute
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TED Translators are volunteers who bring TED Talks, TED-Ed lessons and TEDx Talks beyond the English-speaking world by creating captions and translated subtitles. Learn more at ted.com/participate/translate
Thanks to the following volunteers for providing subtitles:
English: Rhonda Jacobs and Ellen Maloney
Chinese: Mengmeng Zhang and Jenny Yang
If Chinese millenials were their own country, they would have the third largest population in the world, says Sebastian Guo. They are well-educated, super motivated and the largest emerging consumer demographic on the planet. So why is it that the business world is still obsessed with understanding American millenials? In his passionate and perspective-shifting talk, Guo says it time to think outside our western boundaries and focus eastward.
In times of lightning-paced transformation, one thing stands true: daring human imagination can solve our most intractable problems. In the third year of partnership, TED@UPS 2017 speakers asked: “What if?” They unveiled the potential of global interconnectivity, and, ultimately, what it means to evolve in a world spinning ever faster.
About the TED Institute: We know that innovative ideas and fresh approaches to challenging problems can be discovered inside visionary companies around the world. The TED Institute helps surface and share these insights. Every year, TED works with a group of select companies and foundations to identify internal ideators, inventors, connectors, and creators. Drawing on the same rigorous regimen that has prepared speakers for the TED main stage, TED Institute works closely with each partner, overseeing curation and providing intensive one-on-one talk development to sharpen and fine tune ideas.
Learn more at ted.com/ted-institute
Follow TED Institute on Twitter @TEDPartners
Subscribe to our channel: youtube.com/user/TEDInstitute
--------------------------------------------------------------------------------------------------------
TED Translators are volunteers who bring TED Talks, TED-Ed lessons and TEDx Talks beyond the English-speaking world by creating captions and translated subtitles. Learn more at ted.com/participate/translate
Thanks to the following volunteers for providing subtitles:
English: Rhonda Jacobs and Ellen Maloney
Chinese: Mengmeng Zhang and Jenny Yang
