Why Polling Can Be Wrong. A Novel Reason / RBDR @RBDRChannel
Why Polling Can Be Wrong. A Novel Reason / RBDR  @RBDRChannel
Uploaded December 2021 | Updated September 2026, 1 hour ago
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Today on RBDR: Most market research professionals sheepishly concede that every pre-election poll that misses the mark creates credibility issues for the market research industry as a whole. What's the reasons for this trend? There is no single answer, but a "The New Yorker" conversation with the pollster for recently re-elected New Jersey Governor Phil Murphy shed new light on the problem.

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Why Polling Can Be Wrong. A Novel Reason / RBDR

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