Uploaded September 2025 | Updated September 2026, 2 weeks ago
I interviewed Lucas and Curtis Nicotra (aka “Sticks”) who went from working for Mark Rober to making movies for MrBeast, Ryan Trahan & more. Thanks Shopify for sponsoring, get free trial: shopify.com/Youshaei
Get my free YouTube Hack Pack with our best tips, tools, & templates: ythackpack.com
Join my Discord of 6,500 creators helping each other grow: discord.com/invite/created
Thanks DittoDub for dubbing our video. To get your videos dubbed and increase your views, go here: dittodub.com/a/jon
Join my newsletter for latest creator news & tips: https://created.news
Get Created merch hoodies, hats, t-shirts & crewnecks: https://created.store
Subscribe for more videos: https://tr.ee/YoushaeiYT
00:00 - 7:37 - First Viral Videos, Lessons & Breakthroughs
7:37 - 12:20 - Risking It All for Airrack
12:20 - 21:34 - Surprising Ryan Trahan in 1 Week
21:34 - 33:04 - Negotiating with Mark Rober
33:04 - 39:58 - Sticks breaks down their packaging
39:58 - 44:56 - The Turning Point: Creator Commercials
44:56 - 47:26 - Breakdown of Joyride Commercial
47:26 - 51:36 - Filmmaking on YouTube
51:36 - 1:01:24 - How Sticks Made Videos with Mark Rober
1:01:24 - 1:05:50 - Leaving Mark Rober
1:05:50 - 1:19:45 - Making the MrBeast Movie
1:19:45 - 1:34:08 - Filmmaking Tips for YouTube
1:34:08 - 1:35:24 - Building The Sticks Team
1:35:24 - 1:36:55 - How Sticks makes money
1:36:55 - 1:41:16 - Making the Feastables Movie
1:41:16 - 1:42:18 - Closing Thoughts
#MrBeast #markrober #airrack #ryantrahan #Sticks #JonYoushaei #stevenspielberg #YouTubeCreators #CreatorEconomy #BehindTheScenes #Filmmaking #ContentCreators #YouTubeVideo #CreatorBusiness #SticksInterview #MrBeastMovie #JonYoushaeiInterview #ViralVideo #filmmaking
Special thanks to @Sticks @youtubecreators @MrBeast @MarkRober
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PAST EPISODES:
- MrBeast Interview (2.4M Views): youtu.be/IXEewFEDieU
- 24 Hours with Danny Duncan (3.3M Views): youtu.be/TndWQw05wsA
- Marques Brownlee Interview (1.6M Views): youtu.be/tn-MGyr-6dk
- Dude Perfect Interview (1.1M Views): youtu.be/zF5PO0mHD80
- 24 Hours with YouTube's Iron Man (1.2M Views): youtu.be/4P3oN71A46U
- Liza Koshy interview (1.7M Views): youtu.be/vjI_ZhCHDnU
- Ryan's World Interview (2.7M Views): youtu.be/4C__sK7z5_s
- Danny Duncan Interview (2.4M Views): youtu.be/RmGapJohvHg
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CREATOR TOOLS:
- OpusClip: bit.ly/3sNXpjQ
- .Store https://go.store/jon
- Notion: bit.ly/3KwpLU0
- UScreen: uscreen.tv
- Descript: descript.com
--------
GEAR:
- Microphone: amzn.to/2ULckY7
- Lights: amzn.to/2YzwaGX
- Tripod: amzn.to/2YxiHQ1
- Camera: amzn.to/30HvSAD
- Backdrop: amzn.to/3hrV7N9
- Backdrop Mount: amzn.to/37uDurg
- More recommendations on my Amazon store: amazon.com/shop/youshaei
If you buy and have any questions on set up, feel free to comment or DM me.
ABOUT JON:
One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"
During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.
Now a creator himself, Jon has garnered 700K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by CAA.
I interviewed Lucas and Curtis Nicotra (aka “Sticks”) who went from working for Mark Rober to making movies for MrBeast, Ryan Trahan & more. Thanks Shopify for sponsoring, get free trial: shopify.com/Youshaei
Get my free YouTube Hack Pack with our best tips, tools, & templates: ythackpack.com
Join my Discord of 6,500 creators helping each other grow: discord.com/invite/created
Thanks DittoDub for dubbing our video. To get your videos dubbed and increase your views, go here: dittodub.com/a/jon
Join my newsletter for latest creator news & tips: https://created.news
Get Created merch hoodies, hats, t-shirts & crewnecks: https://created.store
Subscribe for more videos: https://tr.ee/YoushaeiYT
00:00 - 7:37 - First Viral Videos, Lessons & Breakthroughs
7:37 - 12:20 - Risking It All for Airrack
12:20 - 21:34 - Surprising Ryan Trahan in 1 Week
21:34 - 33:04 - Negotiating with Mark Rober
33:04 - 39:58 - Sticks breaks down their packaging
39:58 - 44:56 - The Turning Point: Creator Commercials
44:56 - 47:26 - Breakdown of Joyride Commercial
47:26 - 51:36 - Filmmaking on YouTube
51:36 - 1:01:24 - How Sticks Made Videos with Mark Rober
1:01:24 - 1:05:50 - Leaving Mark Rober
1:05:50 - 1:19:45 - Making the MrBeast Movie
1:19:45 - 1:34:08 - Filmmaking Tips for YouTube
1:34:08 - 1:35:24 - Building The Sticks Team
1:35:24 - 1:36:55 - How Sticks makes money
1:36:55 - 1:41:16 - Making the Feastables Movie
1:41:16 - 1:42:18 - Closing Thoughts
#MrBeast #markrober #airrack #ryantrahan #Sticks #JonYoushaei #stevenspielberg #YouTubeCreators #CreatorEconomy #BehindTheScenes #Filmmaking #ContentCreators #YouTubeVideo #CreatorBusiness #SticksInterview #MrBeastMovie #JonYoushaeiInterview #ViralVideo #filmmaking
Special thanks to @Sticks @youtubecreators @MrBeast @MarkRober
--------
PAST EPISODES:
- MrBeast Interview (2.4M Views): youtu.be/IXEewFEDieU
- 24 Hours with Danny Duncan (3.3M Views): youtu.be/TndWQw05wsA
- Marques Brownlee Interview (1.6M Views): youtu.be/tn-MGyr-6dk
- Dude Perfect Interview (1.1M Views): youtu.be/zF5PO0mHD80
- 24 Hours with YouTube's Iron Man (1.2M Views): youtu.be/4P3oN71A46U
- Liza Koshy interview (1.7M Views): youtu.be/vjI_ZhCHDnU
- Ryan's World Interview (2.7M Views): youtu.be/4C__sK7z5_s
- Danny Duncan Interview (2.4M Views): youtu.be/RmGapJohvHg
--------
CREATOR TOOLS:
- OpusClip: bit.ly/3sNXpjQ
- .Store https://go.store/jon
- Notion: bit.ly/3KwpLU0
- UScreen: uscreen.tv
- Descript: descript.com
--------
GEAR:
- Microphone: amzn.to/2ULckY7
- Lights: amzn.to/2YzwaGX
- Tripod: amzn.to/2YxiHQ1
- Camera: amzn.to/30HvSAD
- Backdrop: amzn.to/3hrV7N9
- Backdrop Mount: amzn.to/37uDurg
- More recommendations on my Amazon store: amazon.com/shop/youshaei
If you buy and have any questions on set up, feel free to comment or DM me.
ABOUT JON:
One of few marketers to work at both YouTube and Instagram, Jon Youshaei has been featured in Business Insider, Time, and Inc Magazine and known as the "Creators' Creator"
During five years at YouTube, Jon was Head of Creator Product Marketing where he worked with YouTube's top creators and brands to grow their audience and their incomes. During three years at Instagram, Jon helped build their creator team to empower even more creators to grow and monetize.
Now a creator himself, Jon has garnered 700K+ followers, 300M+ views, and has interviewed Logan Paul, Paris Hilton, Terry Crews, Charli D'Amelio, Danny Duncan, Mark Rober, and more. He's been sponsored by top brands like American Express, HubSpot, Fiverr, and Microsoft and got signed by CAA.
