Uploaded May 2026 | Updated September 2026, 3 weeks ago
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•
OHMYGOD HEY!
An emerging trend on Broadway over the last few years has been the substantial arrival of celebrity co-producers - influential figures, entertainment stars and beloved personalities who use their platforms, connections and reputation to help bolster a newly opened show's credibility.
This is under particular scrutiny this season, with the likes of Michelle and Barrack Obama, Neil Patrick Harris, Bowen Yang, Matt Rogers, and Cynthia Erivo being joined as producers of new shows by Kim Kardashian.
Kardashian has joined the producing team of The Fear of 13 in her capacity as a criminal justice reform advocate, and in doing so has sparked the conversation I'm eager to have today - why are there so many celebrities producing on Broadway, what do they actually have to do, what are the benefits of this to the shows, and do I foresee any problems as this practice gains popularity?
•
00:00 | introduction
03:16 | how does it work?
13:28 | the mutual benefits
22:36 | will there be problems?
•
SUBSCRIBE to My Channel: @MickeyJoTheatre
#theatre #broadway #industry #news
check out my brand new substack newsletter:
mickeyjotheatre.substack.com
Join my channel to gain access to exclusive content:
youtube.com/channel/UCDQi6IkbVa2SJok8fUZOpKw/join
•
OHMYGOD HEY!
An emerging trend on Broadway over the last few years has been the substantial arrival of celebrity co-producers - influential figures, entertainment stars and beloved personalities who use their platforms, connections and reputation to help bolster a newly opened show's credibility.
This is under particular scrutiny this season, with the likes of Michelle and Barrack Obama, Neil Patrick Harris, Bowen Yang, Matt Rogers, and Cynthia Erivo being joined as producers of new shows by Kim Kardashian.
Kardashian has joined the producing team of The Fear of 13 in her capacity as a criminal justice reform advocate, and in doing so has sparked the conversation I'm eager to have today - why are there so many celebrities producing on Broadway, what do they actually have to do, what are the benefits of this to the shows, and do I foresee any problems as this practice gains popularity?
•
00:00 | introduction
03:16 | how does it work?
13:28 | the mutual benefits
22:36 | will there be problems?
•
SUBSCRIBE to My Channel: @MickeyJoTheatre
#theatre #broadway #industry #news
