Uploaded January 2024 | Updated September 2026, 2 weeks ago
TURN ON THE SUBTITLES!
Hey, it's Jasper! In this episode of May Kwento Ako (I Have a Story), we dive deep into the historical roots of colorism in the Philippines, exploring how colonial mentality shaped beauty standards. From personal experiences to the impact of media and the skin-whitening industry, I uncover the harsh realities tied to skin tone. Let's challenge these norms together, celebrate our diversity, and embrace a new era of Filipino beauty beyond skin deep. Join the conversation, share your thoughts, and let's break free from the chains of colorism!
Also, a heartfelt gratitude to those who played a crucial role in crafting this video – your valuable insights, opinions, and the time you dedicated to engaging with my queries are truly appreciated. I sincerely thank those who graciously permitted the use of their personal photos, making this video possible. Thank you immensely for your contributions!
I encourage everyone to read more about this topic because it's BIG! It would take more than 20 minutes to cover everything.
Other paper links:
1. Real Fake Skin: Semiotics of Skin Lightening in the Philippines
- Angela Reyes
- (https://www.hunter.cuny.edu/english/angela-reyes/repository/files/Reyes%202020%20AQ.pdf)
2. The skin whitening industry in the Philippines
- Roger Lee Mendoza
- (jstor.org/stable/43288019)
3. 16th - 19th Century Concept of Beauty in the Philippines: A Historical and Cultural Approach
- Zara Mazelene A. Amerila
-(https://www.academia.edu/36042946/16th_19_th_Century_Concept_of_Beauty_in_the_Philippines_A_Historical_and_Cultural_Approach)
4. Truth and Goodness, Mirrors and Masks Part II: A Sociology of Beauty and the Face
- Anthony Synnot
- (www-jstor-org.libaccess.sjlibrary.org/stable/pdf/591018.pdf?refreqid=fastly-default%3A575061bea1e248012a69a286e2877a8c&ab_segments=&origin=&initiator=&acceptTC=1)
5. Colonialism's Role in the Success of the Filipino Skin Whitening Industry
- Francine Singson
- (https://scholarscompass.vcu.edu/cgi/viewcontent.cgi?article=1044&context=auctus)
Other links relating to articles, photos, and videos:
-John Tewell's Amazing Archive of Historical Filipino Photos
- Link to Album: (flickr.com/photos/johntewell/)
- Philippines celebrates subdued Christmas after deadly typhoon
- Link to Article: (independent.co.uk/asia/southeast-asia/philippines-celebrates-christmas-deadly-typhoon-b1982222.html)
- “Crumbling Walls”
- Link to Article: (southeastasiaglobe.com/binukot-women-philippines/)
- “The Racist Portrayal of the Philippines in Historical Cartoons as US Troops Invaded”
- Link to Article: (globalvoices.org/2016/02/18/the-racist-portrayal-of-the-philippines-in-historical-cartoons-supporting-us-invasion/)
- “Spanish Colonization in the Philippines”
- Link to Article: (https://vocal.media/history/spanish-colonization-in-the-philippines)
- “A Condensed History of Colorism in the Philippines”
- Link to Article: (dearasianyouth.org/literature/article/a-condensed-history-of-colorism-in-the-philippines)
- Murillo-Velarde Map
- Link to Article: (news.abs-cbn.com/ancx/culture/spotlight/09/10/19/the-map-that-strengthened-our-claim-to-the-west-philippine-sea-depicts-everyday-island-life)
Sharmaine Monticalbo
I would like to let you know that the commercials, movie clips, and YouTube clips featured in this video are not my own and have been utilized under fair use. Special thanks to the creators and copyright holders for their original content.
Music and SFX Attribution:
1. Anticipation by Jonny Easton
- Link: (uppbeat.io/t/jonny-easton/anticipation)
2. Enigma by Benjamin Botkin
- Link: (uppbeat.io/t/benjamin-botkin/enigma)
3. Beholden by Aaron Paul Low
- Link: (uppbeat.io/t/aaron-paul-low/beholden)
4. Don't Let Go by Apex Music
- Link: (uppbeat.io/t/apex-music/dont-let-go)
5. Arrival by Clemens Ruh
- Link: (uppbeat.io/t/clemens-ruh/arrival)
6. Fearless by Ian Aisling
- Link: (uppbeat.io/t/ian-aisling/fearless)
7. Interlude by Clemens Ruh
- Link: (uppbeat.io/t/clemens-ruh/interlude)
8. Hemel Sjors Mans by Sonder House
- Link: (uppbeat.io/t/sonder-house/hemel-sjors-mans)
9. The Sparkle in Their Eyes by Cory Alstad
- Link: (uppbeat.io/t/cory-alstad/the-sparkle-in-their-eyes)
Shoutout:
youtube.com/@UCn9OcVRF0oIi4t9AJWMWHqA
Additional tags:
Filipino Beauty Standards, Colorism in Philippines, Skin Whitening Culture, Beyond Skin Deep, Colonial Mentality, Philippine History, Diverse Beauty, Breaking Beauty Norms, Cultural Identity, Fair Use Disclaimer, Multigenerational Wound, Beauty in Diversity, Media Representation, Social Awareness, Fair Skin Obsession, Filipino Culture, Beauty and Colonialism, Empowerment Through Beauty, Media Impact, Self-Love Journey
TURN ON THE SUBTITLES!
Hey, it's Jasper! In this episode of May Kwento Ako (I Have a Story), we dive deep into the historical roots of colorism in the Philippines, exploring how colonial mentality shaped beauty standards. From personal experiences to the impact of media and the skin-whitening industry, I uncover the harsh realities tied to skin tone. Let's challenge these norms together, celebrate our diversity, and embrace a new era of Filipino beauty beyond skin deep. Join the conversation, share your thoughts, and let's break free from the chains of colorism!
Also, a heartfelt gratitude to those who played a crucial role in crafting this video – your valuable insights, opinions, and the time you dedicated to engaging with my queries are truly appreciated. I sincerely thank those who graciously permitted the use of their personal photos, making this video possible. Thank you immensely for your contributions!
I encourage everyone to read more about this topic because it's BIG! It would take more than 20 minutes to cover everything.
Other paper links:
1. Real Fake Skin: Semiotics of Skin Lightening in the Philippines
- Angela Reyes
- (https://www.hunter.cuny.edu/english/angela-reyes/repository/files/Reyes%202020%20AQ.pdf)
2. The skin whitening industry in the Philippines
- Roger Lee Mendoza
- (jstor.org/stable/43288019)
3. 16th - 19th Century Concept of Beauty in the Philippines: A Historical and Cultural Approach
- Zara Mazelene A. Amerila
-(https://www.academia.edu/36042946/16th_19_th_Century_Concept_of_Beauty_in_the_Philippines_A_Historical_and_Cultural_Approach)
4. Truth and Goodness, Mirrors and Masks Part II: A Sociology of Beauty and the Face
- Anthony Synnot
- (www-jstor-org.libaccess.sjlibrary.org/stable/pdf/591018.pdf?refreqid=fastly-default%3A575061bea1e248012a69a286e2877a8c&ab_segments=&origin=&initiator=&acceptTC=1)
5. Colonialism's Role in the Success of the Filipino Skin Whitening Industry
- Francine Singson
- (https://scholarscompass.vcu.edu/cgi/viewcontent.cgi?article=1044&context=auctus)
Other links relating to articles, photos, and videos:
-John Tewell's Amazing Archive of Historical Filipino Photos
- Link to Album: (flickr.com/photos/johntewell/)
- Philippines celebrates subdued Christmas after deadly typhoon
- Link to Article: (independent.co.uk/asia/southeast-asia/philippines-celebrates-christmas-deadly-typhoon-b1982222.html)
- “Crumbling Walls”
- Link to Article: (southeastasiaglobe.com/binukot-women-philippines/)
- “The Racist Portrayal of the Philippines in Historical Cartoons as US Troops Invaded”
- Link to Article: (globalvoices.org/2016/02/18/the-racist-portrayal-of-the-philippines-in-historical-cartoons-supporting-us-invasion/)
- “Spanish Colonization in the Philippines”
- Link to Article: (https://vocal.media/history/spanish-colonization-in-the-philippines)
- “A Condensed History of Colorism in the Philippines”
- Link to Article: (dearasianyouth.org/literature/article/a-condensed-history-of-colorism-in-the-philippines)
- Murillo-Velarde Map
- Link to Article: (news.abs-cbn.com/ancx/culture/spotlight/09/10/19/the-map-that-strengthened-our-claim-to-the-west-philippine-sea-depicts-everyday-island-life)
Sharmaine Monticalbo
I would like to let you know that the commercials, movie clips, and YouTube clips featured in this video are not my own and have been utilized under fair use. Special thanks to the creators and copyright holders for their original content.
Music and SFX Attribution:
1. Anticipation by Jonny Easton
- Link: (uppbeat.io/t/jonny-easton/anticipation)
2. Enigma by Benjamin Botkin
- Link: (uppbeat.io/t/benjamin-botkin/enigma)
3. Beholden by Aaron Paul Low
- Link: (uppbeat.io/t/aaron-paul-low/beholden)
4. Don't Let Go by Apex Music
- Link: (uppbeat.io/t/apex-music/dont-let-go)
5. Arrival by Clemens Ruh
- Link: (uppbeat.io/t/clemens-ruh/arrival)
6. Fearless by Ian Aisling
- Link: (uppbeat.io/t/ian-aisling/fearless)
7. Interlude by Clemens Ruh
- Link: (uppbeat.io/t/clemens-ruh/interlude)
8. Hemel Sjors Mans by Sonder House
- Link: (uppbeat.io/t/sonder-house/hemel-sjors-mans)
9. The Sparkle in Their Eyes by Cory Alstad
- Link: (uppbeat.io/t/cory-alstad/the-sparkle-in-their-eyes)
Shoutout:
youtube.com/@UCn9OcVRF0oIi4t9AJWMWHqA
Additional tags:
Filipino Beauty Standards, Colorism in Philippines, Skin Whitening Culture, Beyond Skin Deep, Colonial Mentality, Philippine History, Diverse Beauty, Breaking Beauty Norms, Cultural Identity, Fair Use Disclaimer, Multigenerational Wound, Beauty in Diversity, Media Representation, Social Awareness, Fair Skin Obsession, Filipino Culture, Beauty and Colonialism, Empowerment Through Beauty, Media Impact, Self-Love Journey
