Uploaded August 2018 | Updated September 2026, 6 hours ago
Why Diversity and Inclusion are Key to Universally Appealing Games With Sigurlína Ingvarsdóttir, Senior Producer - FIFA
Join us as Sigurlína Ingvarsdóttir, Senior Producer of FIFA at Electronic Arts, discusses how diversity and inclusion are integral to developing games attractive to all demographics and backgrounds.
This presentation is part of the Game Changers Speaker Series, presented by SMU Guildhall. This series, established in Spring 2015, invites industry professionals to deliver special topics presentations to the Guildhall student body, alumni, and community as an extension of SMU Guildhall's mission—to educate and inspire the next generation of video game developers.
About the Speaker:
Sigurlína Ingvarsdóttir
Senior Producer, FIFA
Sigurlína Ingvarsdóttir is a Senior Producer on the AAA juggernaut FIFA from Electronic Arts. Ms. Ingvarsdóttir moved to Vancouver in 2017 to join the FIFA team, after spending four years at DICE in Stockholm where she helmed the Star Wars Battlefront franchise, launching the massively successful Star Wars Battlefront in 2015 and establishing the foundation for Star Wars Battlefront II. Sigurlína has a degree in Industrial Engineering from the University of Iceland. -- Watch live at twitch.tv/smuguildhall
Why Diversity and Inclusion are Key to Universally Appealing Games With Sigurlína Ingvarsdóttir, Senior Producer - FIFA
Join us as Sigurlína Ingvarsdóttir, Senior Producer of FIFA at Electronic Arts, discusses how diversity and inclusion are integral to developing games attractive to all demographics and backgrounds.
This presentation is part of the Game Changers Speaker Series, presented by SMU Guildhall. This series, established in Spring 2015, invites industry professionals to deliver special topics presentations to the Guildhall student body, alumni, and community as an extension of SMU Guildhall's mission—to educate and inspire the next generation of video game developers.
About the Speaker:
Sigurlína Ingvarsdóttir
Senior Producer, FIFA
Sigurlína Ingvarsdóttir is a Senior Producer on the AAA juggernaut FIFA from Electronic Arts. Ms. Ingvarsdóttir moved to Vancouver in 2017 to join the FIFA team, after spending four years at DICE in Stockholm where she helmed the Star Wars Battlefront franchise, launching the massively successful Star Wars Battlefront in 2015 and establishing the foundation for Star Wars Battlefront II. Sigurlína has a degree in Industrial Engineering from the University of Iceland. -- Watch live at twitch.tv/smuguildhall
