Why Crypto’s Next Big Move Is Buying Real Businesses | Santiago Roel Santos @bureaupodcast
Why Crypto’s Next Big Move Is Buying Real Businesses | Santiago Roel Santos  @bureaupodcast
Uploaded July 2026 | Updated September 2026, 3 weeks ago
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Santiago Roel Santos, founder and CEO of Inversion, explains why crypto adoption may not come from building another app, but from buying real-world businesses and making them run better with blockchain rails.

From stablecoins and remittances to private equity, Avalanche, onchain infrastructure and “Berkshire onchain,” Santiago breaks down how Inversion is trying to bring crypto into profitable traditional companies without making users feel like they are using crypto.

We also discuss why crypto should become invisible, where blockchain actually improves businesses, why Inversion may or may not launch its own chain or token, and what real adoption should be measured by.

Essential listening for anyone following stablecoins, RWAs, Avalanche, institutional crypto adoption and the future of onchain businesses.

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🐥Santiago on X: https://x.com/santiagoroel
🌐: inversioncap.com
🐥Inversion on X: https://x.com/inversion_cap
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📅Calendar Link 👉 calendar.thebettertraders.com

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👉 Google Sheet Link (To use this, please save a copy to your Google Drive)
docs.google.com/spreadsheets/d/124CRY1DrOZrkEacU_jQOdoO_ynZVaQNznOjgvvrJbpU/edit?usp=sharing

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00:00 Introduction: Santiago Roel Santos & Inversion
02:03 Santiago's crypto journey and background
09:49 Inversion's strategy: buying and modernizing traditional businesses
17:39 Why permanent capital beats traditional PE and VC funds
22:04 How to measure real crypto adoption
28:51 Where stablecoins actually move the needle for a business
34:20 Why Inversion is building its own chain on Avalanche
42:11 Case study: remittances and the limits of stablecoin savings
52:09 Will there be an Inversion token?
59:59 Closing thoughts and where to follow Santiago

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📜 Disclaimer 📜

The information contained herein is for informational purposes only. Nothing herein shall be construed to be financial legal or tax advice. The content of this video is solely the opinions of the speaker who is not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speaker does not guarantee any particular outcome.

#crypto #bitcoin #btc #trading
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Why Crypto’s Next Big Move Is Buying Real Businesses | Santiago Roel Santos

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