Why Building Beautiful Isn’t Too Expensive, With Marjo Uotila @the_aesthetic_city
Why Building Beautiful Isn’t Too Expensive, With Marjo Uotila  @the_aesthetic_city
Uploaded December 2022 | Updated September 2026, 2 weeks ago
In this video, Marjo Uotila busts the myth surrounding the construction of beautiful buildings, namely that it is too expensive. There is no clear evidence suggesting this is true.
Building ugly buildings doesn't have to be cheap either. This means we can construct more beautiful buildings if we want to; it can be cost effective to do so.

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Music: Mission accomplished, by Moments

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Why Building Beautiful Isn’t Too Expensive, With Marjo Uotila

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