Uploaded January 2025 | Updated September 2026, 1 week ago
For Josh Martin, President and Creative Director, Martin Aquatic, the most creative moments happen when working with a team—bouncing ideas off one another, refining concepts, and finding inspiration in unexpected places.
True innovation, Josh believes, comes from being open to others’ perspectives rather than becoming too attached to a single idea.
In this edition of WhiteWater’s Creativity Collective, Josh shares how this mindset played a crucial role in the design of North America’s tallest water slide tower. By embracing a collaborative process, the team was able to balance record-breaking thrills with essential safety measures, ensuring both excitement and security for guests.
Watch as Josh describes how ideas come from collaboration.
#thecreativitycollective #amusements #waterparks
Check out more videos and blog articles in our Creativity Collective series: whitewaterwest.com/creative
🤝 Connect with Us!
WhiteWater's website: tinyurl.com/46huhksa
LinkedIn: tinyurl.com/36kd2f4a
Instagram: tinyurl.com/3p9phzbc
Facebook: tinyurl.com/v67extb7
Subscribe to our YouTube channel for more exciting WhiteWater updates! tinyurl.com/m2ncpbe6
📩 Stay Informed!
Check out our latest news, insights, and events we’ll be attending: https://www.whitewaterwest.com/en/ins...
🎥Discover More Useful Videos:
Water Slides: tinyurl.com/2rurb4x5
Water Rides: tinyurl.com/37jtfdn5
Surf: tinyurl.com/mvjhhzkt
Vantage: tinyurl.com/yc2sbm3m
Hotels & Resorts: tinyurl.com/bddfehn7
Maintenance: tinyurl.com/4b8u3fdy
Sustainability: tinyurl.com/5hauhh7s
Company & Culture: tinyurl.com/ycjfje3z
WhiteWater Webinars: tinyurl.com/28fyv6tn
The Creativity Collective: tinyurl.com/tzz9u6ar
IAAPA Education Webcasts: tinyurl.com/zt2bcrs9
💧About Us
WhiteWater was born in 1980 with one clear purpose, to create places where families unite and make joyful lasting memories.
We achieve this by standing alongside our customers from concept to completion of award-winning attractions, from slides to water rides and everything in between. We aim to inspire our clients by unleashing our creativity to realize their ambitions; we craft solutions which make each park unique. We are dedicated to making products that operators can count on, because we understand the importance of reliability and efficiency on the bottom line.
As market leaders, we put our success down to our attitude, in all our years we’ve never once forgotten why we’re here – to help parks solve problems, create immersive experiences, and delight guests all over the world.
We’re here to create places where fun can thrive.
For Josh Martin, President and Creative Director, Martin Aquatic, the most creative moments happen when working with a team—bouncing ideas off one another, refining concepts, and finding inspiration in unexpected places.
True innovation, Josh believes, comes from being open to others’ perspectives rather than becoming too attached to a single idea.
In this edition of WhiteWater’s Creativity Collective, Josh shares how this mindset played a crucial role in the design of North America’s tallest water slide tower. By embracing a collaborative process, the team was able to balance record-breaking thrills with essential safety measures, ensuring both excitement and security for guests.
Watch as Josh describes how ideas come from collaboration.
#thecreativitycollective #amusements #waterparks
Check out more videos and blog articles in our Creativity Collective series: whitewaterwest.com/creative
🤝 Connect with Us!
WhiteWater's website: tinyurl.com/46huhksa
LinkedIn: tinyurl.com/36kd2f4a
Instagram: tinyurl.com/3p9phzbc
Facebook: tinyurl.com/v67extb7
Subscribe to our YouTube channel for more exciting WhiteWater updates! tinyurl.com/m2ncpbe6
📩 Stay Informed!
Check out our latest news, insights, and events we’ll be attending: https://www.whitewaterwest.com/en/ins...
🎥Discover More Useful Videos:
Water Slides: tinyurl.com/2rurb4x5
Water Rides: tinyurl.com/37jtfdn5
Surf: tinyurl.com/mvjhhzkt
Vantage: tinyurl.com/yc2sbm3m
Hotels & Resorts: tinyurl.com/bddfehn7
Maintenance: tinyurl.com/4b8u3fdy
Sustainability: tinyurl.com/5hauhh7s
Company & Culture: tinyurl.com/ycjfje3z
WhiteWater Webinars: tinyurl.com/28fyv6tn
The Creativity Collective: tinyurl.com/tzz9u6ar
IAAPA Education Webcasts: tinyurl.com/zt2bcrs9
💧About Us
WhiteWater was born in 1980 with one clear purpose, to create places where families unite and make joyful lasting memories.
We achieve this by standing alongside our customers from concept to completion of award-winning attractions, from slides to water rides and everything in between. We aim to inspire our clients by unleashing our creativity to realize their ambitions; we craft solutions which make each park unique. We are dedicated to making products that operators can count on, because we understand the importance of reliability and efficiency on the bottom line.
As market leaders, we put our success down to our attitude, in all our years we’ve never once forgotten why we’re here – to help parks solve problems, create immersive experiences, and delight guests all over the world.
We’re here to create places where fun can thrive.
