Uploaded July 2026 | Updated September 2026, 1 week ago
A strong wishlist count is an important indicator of interest, but converting those wishlists into actual sales is where the challenge lies. How to turn pre-launch enthusiasm into post-launch success?
Join Gregory Weller, Head of Gaming Partnerships at Generation Media, in this research-backed 2025 session highlight for valuable insights to help you implement effective strategies to maximize wishlist conversion. In addition to the research-driven findings, Gregory will share his own industry experience, offering practical guidance on how best to act on consumer motivations.
Learn what drives wishlist conversions and what resonates most with consumers, discover the most impactful advertising channels for conversion, and leave with actionable takeaways designed to enhance your approach to converting wishlists into revenue.
Check out the accompanying article from our partner GamesMarket here: https://www.gamesmarket.global/gamescom-dev-talk-review-when-you-wishlist-upon-a-star/
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SUBSCRIBE NOW...
...and never miss new interviews, highlight videos and games industry content!
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► Watch our live shows on Twitch: twitch.tv/gamescomdev
► Join the Community on Discord: discord.gg/gamescomdev
►Visit our website to join our conference, summits and more content: https://dev.gamescom.global
► gamescom dev is happening also on our social media channels:
● LinkedIn: linkedin.com/company/gamescomdev
● Facebook: facebook.com/gamescomdev
● Instagram: instagram.com/gamescomdev
● Bluesky: https://bsky.app/profile/gamescomdev.bsky.social
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► About gamescom dev:
gamescom dev - formerly known as devcom and renamed in autumn 2025 - is the official game developers conference of gamescom, the world's largest computer and video games event!
On our YouTube channel you can find exclusive sessions of the gamescom dev conference, as well as VODs of our weekly live-shows where we interview professionals from the games industry.
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#gamescomdev #gcdev #gamesevent #gamesconference #gamescom #gamedevelopers
A strong wishlist count is an important indicator of interest, but converting those wishlists into actual sales is where the challenge lies. How to turn pre-launch enthusiasm into post-launch success?
Join Gregory Weller, Head of Gaming Partnerships at Generation Media, in this research-backed 2025 session highlight for valuable insights to help you implement effective strategies to maximize wishlist conversion. In addition to the research-driven findings, Gregory will share his own industry experience, offering practical guidance on how best to act on consumer motivations.
Learn what drives wishlist conversions and what resonates most with consumers, discover the most impactful advertising channels for conversion, and leave with actionable takeaways designed to enhance your approach to converting wishlists into revenue.
Check out the accompanying article from our partner GamesMarket here: https://www.gamesmarket.global/gamescom-dev-talk-review-when-you-wishlist-upon-a-star/
==========
SUBSCRIBE NOW...
...and never miss new interviews, highlight videos and games industry content!
==========
► Watch our live shows on Twitch: twitch.tv/gamescomdev
► Join the Community on Discord: discord.gg/gamescomdev
►Visit our website to join our conference, summits and more content: https://dev.gamescom.global
► gamescom dev is happening also on our social media channels:
● LinkedIn: linkedin.com/company/gamescomdev
● Facebook: facebook.com/gamescomdev
● Instagram: instagram.com/gamescomdev
● Bluesky: https://bsky.app/profile/gamescomdev.bsky.social
==========
► About gamescom dev:
gamescom dev - formerly known as devcom and renamed in autumn 2025 - is the official game developers conference of gamescom, the world's largest computer and video games event!
On our YouTube channel you can find exclusive sessions of the gamescom dev conference, as well as VODs of our weekly live-shows where we interview professionals from the games industry.
==========
#gamescomdev #gcdev #gamesevent #gamesconference #gamescom #gamedevelopers
