When men in suits design a watch: IWC Pilot Performance Chrono @Mike.thiswatchthatwatch
When men in suits design a watch: IWC Pilot Performance Chrono  @Mike.thiswatchthatwatch
Uploaded December 2023 | Updated September 2026, 2 weeks ago
As a die-hard lover of the IWC Pilot line, especially the MK XX and the IWC Pilot Chrono, this IWC Pilot Performance Chrono really caught my eye. I like it, but it did get me thinking about what happens when you build a product entirely for a specific market demographic.

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When men in suits design a watch: IWC Pilot Performance Chrono

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