Uploaded October 2025 | Updated September 2026, 2 weeks ago
How do you make a successful indie game that actually sells on Steam? I claim that you don't need a gameplay hook for your game. Here is why and what you need instead.
0:00 - What I Mean With "Hook"
1:00 - Experience Over Hooks
3:34 - Why Hooks Are Dangerous
5:23 - Four Pillars of Game Dev Success
7:20 - The Actual Problem
7:54 - Some Solution Ideas
14:28 - Focus on The Correct Problem
Listen to my game dev podcast on the go (Spotify, Apple Podcasts, etc.):
➤ tyrollerjonas.podbean.com
My game "Thronefall":
➤ Steam: store.steampowered.com/app/2239150/Thronefall
➤ Discord: discord.gg/gVYctptyg8
➤ Nintendo Switch: nintendo.com/en-gb/Games/Nintendo-Switch-download-software/Thronefall-2669627.html#Overview
My game "Will You Snail":
➤ Play Will You Snail on Steam: store.steampowered.com/app/1115050/Will_You_Snail
➤ Join the Will You Snail Discord: discord.gg/G3mRDrK
For the game developers among you:
➤ Join our creative game dev community on Discord: discord.gg/Ye6zzfQ
How do you make a successful indie game that actually sells on Steam? I claim that you don't need a gameplay hook for your game. Here is why and what you need instead.
0:00 - What I Mean With "Hook"
1:00 - Experience Over Hooks
3:34 - Why Hooks Are Dangerous
5:23 - Four Pillars of Game Dev Success
7:20 - The Actual Problem
7:54 - Some Solution Ideas
14:28 - Focus on The Correct Problem
Listen to my game dev podcast on the go (Spotify, Apple Podcasts, etc.):
➤ tyrollerjonas.podbean.com
My game "Thronefall":
➤ Steam: store.steampowered.com/app/2239150/Thronefall
➤ Discord: discord.gg/gVYctptyg8
➤ Nintendo Switch: nintendo.com/en-gb/Games/Nintendo-Switch-download-software/Thronefall-2669627.html#Overview
My game "Will You Snail":
➤ Play Will You Snail on Steam: store.steampowered.com/app/1115050/Will_You_Snail
➤ Join the Will You Snail Discord: discord.gg/G3mRDrK
For the game developers among you:
➤ Join our creative game dev community on Discord: discord.gg/Ye6zzfQ
