Uploaded April 2026 | Updated September 2026, 1 week ago
Why are Hasselblad cameras so expensive and yet so special? The new Hasselblad X2D II 100C is my first truly expensive camera, and after 3 months with it, I think I get it. This is a deep dive into whether "luxury cameras" like this are truly worth the $12,000 price tag and who they're really made for.
In this honest review of Hasselblad's latest flagship camera the X2D II 100C with the Hasselblad XCD 35-100 zoom lens, I go over the insane image quality, medium-format sensor, Hasselblad colour science, elite build quality, its flaws and its performance that set it apart from standard DSLR and mirrorless camera options and also compare it to my Sony A9 and Leica Q3.
Nothing is sponsored / paid promotion, but the camera was sent for an honest review.
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*VIDEO CHAPTERS*
0:00 - Intro
0:52 - Alien Build Quality
3:13 - The Menu & Simplicity
4:04 - The Hasselblad Image Quality
6:37 - Built-In 1TB SSD
7:48 - What Iβd Change
8:58 - Itβs Slowβ¦
11:06 - 3 Months Later
βοΈ *BUSINESS ENQUIRIES* - team@aezmedia.com
What Makes a $12,000 Hasselblad Camera SO Different?
#hasselblad #photography #review
Why are Hasselblad cameras so expensive and yet so special? The new Hasselblad X2D II 100C is my first truly expensive camera, and after 3 months with it, I think I get it. This is a deep dive into whether "luxury cameras" like this are truly worth the $12,000 price tag and who they're really made for.
In this honest review of Hasselblad's latest flagship camera the X2D II 100C with the Hasselblad XCD 35-100 zoom lens, I go over the insane image quality, medium-format sensor, Hasselblad colour science, elite build quality, its flaws and its performance that set it apart from standard DSLR and mirrorless camera options and also compare it to my Sony A9 and Leica Q3.
Nothing is sponsored / paid promotion, but the camera was sent for an honest review.
β Drop a like and subscribe if you enjoy this video. Thank you for your support!
ποΈ Sub for more - youtube.com/channel/UCgDqL4yzXb4BflimZaxL4Vg?sub_confirmation=1
*LETβS CONNECT*
βͺ Instagram - instagram.com/andrewethanzeng
βͺ TikTok - tiktok.com/@andrewethanzeng
βͺ Facebook - facebook.com/andrewethanzeng
βͺ Website - aezmedia.com
*VIDEO CHAPTERS*
0:00 - Intro
0:52 - Alien Build Quality
3:13 - The Menu & Simplicity
4:04 - The Hasselblad Image Quality
6:37 - Built-In 1TB SSD
7:48 - What Iβd Change
8:58 - Itβs Slowβ¦
11:06 - 3 Months Later
βοΈ *BUSINESS ENQUIRIES* - team@aezmedia.com
What Makes a $12,000 Hasselblad Camera SO Different?
#hasselblad #photography #review
