What Is a SKU (Stock Keeping Unit) and How Should You Use It? @square
What Is a SKU (Stock Keeping Unit) and How Should You Use It?  @square
Uploaded May 2026 | Updated September 2026, 1 week ago
If you run a retail business, SKUs are one of the most powerful tools you have for staying on top of your inventory.

In this video, we explain what a SKU is, how it works, and how to use one effectively in your business. We cover the key characteristics of a SKU, how SKUs differ from UPC codes, and best practices for creating and managing them, including common mistakes to avoid.

We also walk through how to approach SKU management, from manual calculations to automated systems, and how the right tools can improve inventory tracking, customer experience, and demand forecasting across your business.

Whether you are just getting started with SKUs or looking to tighten up your existing system, this guide covers everything you need to know.

Read more about SKUs and how to manage your inventory ➡️ squareup.com/us/en/the-bottom-line/operating-your-business/stock-keeping-unit

#sku #stockkeepingunit #inventorymanagement #retailbusiness #smallbusiness #businesstips #retailtech #pointofsale #squareforretail #square

0:00 Intro
0:26 What Is A SKU
0:56 Difference Between A SKU & A UPC
1:16 Why Do SKU's Matter
2:10 How To Create SKUs
3:13 POS System With Inventory Management
3:41 Benefits Of SKUs

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What Is a SKU (Stock Keeping Unit) and How Should You Use It?

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