Uploaded June 2026 | Updated September 2026, 2 weeks ago

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Two of the key minds behind Ethlabs — Joseph Chalom and Viktor Bunin — make the case that the entire ETH price debate is missing the point. Chalom's framework: Bezos wasn't building a bookstore.

He was building the future of commerce, and the stock reflected it eventually — massively. Ethereum isn't competing for crypto market share. It's rewriting the infrastructure of global finance. Bunin adds the iron logic: ETH and Ethereum are not separable.

One cannot win without the other. The people now running this new R&D lab came out of the EF knowing exactly how the protocol works — and they're done waiting. They're playing to win.

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