Uploaded September 2008 | Updated September 2026, 7 hours ago
Researchers have shown that voters can be swayed toward choosing a candidate by making the candidate look more like the voter. These visual manipulations were unnoticed, but were enough to swing the 2004 presidential election. The implications of the research go beyond digital manipulation and give a deeper insight into this year's heated race for the White House. sciencentral.com/video
Researchers have shown that voters can be swayed toward choosing a candidate by making the candidate look more like the voter. These visual manipulations were unnoticed, but were enough to swing the 2004 presidential election. The implications of the research go beyond digital manipulation and give a deeper insight into this year's heated race for the White House. sciencentral.com/video
