Uploaded June 2025 | Updated September 2026, 54 minutes ago

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Our recent launch of the new SIGMA BF camera at TED’s World of Imaging in Sydney, Australia. Witness how this camera is a radical new design that appeals to both seasoned photographers and rising talents. A terrific event that garnered a lot of interest and excitement from the full house of attendees who came to touch and try the camera for the first time in Australia.

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