Free To Choose Network | Umbrellas | Johan Norberg’s New and Improved @freetochoosenetwork | Uploaded March 2022 | Updated October 2024, 20 hours ago.
What do Uber and umbrellas have in common? In this episode of Johan Norberg’s New and Improved, Norberg shares the scandalous history of umbrellas and how it exemplifies progress in the modern world.
The man who introduced umbrellas to the West faced harassment and ridicule for thirty years. His acquaintances considered him an eccentric, and London's many coach drivers considered him a threat. His efforts paid off, and umbrellas were adopted in spectacular fashion.
We love our old ways, even if a new way provides great benefit. But in an environment that permits eccentric ideas to face scrutiny openly, we can count on our minds to be changed and ingenious trends to become invaluable new fixtures in our lives.
SUGGESTED READING
Jason Feifer, The British Used to Hate Umbrellas, Build for Tomorrow Podcast
jasonfeifer.com/episode/the-british-used-to-hate-umbrellas
Michael Waters, “The Public Shaming of England’s First Umbrella User”, Atlas Obscura
atlasobscura.com/articles/the-public-shaming-of-englands-first-umbrella-user
Vladimir Jankovic, Confronting the Climate
amazon.com/Confronting-Climate-Environmental-Technology-September/dp/B00XXB0WZG
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Learn more about Johan Norberg’s New and Improved and sign up to receive series updates at freetochoosenetwork.org/newandimproved/.
Follow Johan Norberg on Twitter @JohanKNorberg
twitter.com/johanknorberg
Johan Norberg is an author, lecturer, and documentary filmmaker, born in Sweden. He is Executive Editor at Free To Choose Media as well as a Senior Fellow at the Cato Institute in Washington D.C. and the European Centre for International Political Economy in Brussels. He received his M. A. in the History of Ideas from the University of Stockholm.
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Learn more about Free To Choose Media: freetochoosemedia.org
Shop for related products: shop.freetochoosenetwork.org
Stay Connected with Free To Choose Media
Facebook: facebook.com/FreeToChooseNetwork
Twitter (@FreeToChooseNet): twitter.com/FreeToChooseNet
Instagram (@freetochoosenetwork): instagram.com/freetochoosenetwork
LinkedIn: linkedin.com/company/free-to-choose-network
What do Uber and umbrellas have in common? In this episode of Johan Norberg’s New and Improved, Norberg shares the scandalous history of umbrellas and how it exemplifies progress in the modern world.
The man who introduced umbrellas to the West faced harassment and ridicule for thirty years. His acquaintances considered him an eccentric, and London's many coach drivers considered him a threat. His efforts paid off, and umbrellas were adopted in spectacular fashion.
We love our old ways, even if a new way provides great benefit. But in an environment that permits eccentric ideas to face scrutiny openly, we can count on our minds to be changed and ingenious trends to become invaluable new fixtures in our lives.
SUGGESTED READING
Jason Feifer, The British Used to Hate Umbrellas, Build for Tomorrow Podcast
jasonfeifer.com/episode/the-british-used-to-hate-umbrellas
Michael Waters, “The Public Shaming of England’s First Umbrella User”, Atlas Obscura
atlasobscura.com/articles/the-public-shaming-of-englands-first-umbrella-user
Vladimir Jankovic, Confronting the Climate
amazon.com/Confronting-Climate-Environmental-Technology-September/dp/B00XXB0WZG
* * * * * * * * * *
Learn more about Johan Norberg’s New and Improved and sign up to receive series updates at freetochoosenetwork.org/newandimproved/.
Follow Johan Norberg on Twitter @JohanKNorberg
twitter.com/johanknorberg
Johan Norberg is an author, lecturer, and documentary filmmaker, born in Sweden. He is Executive Editor at Free To Choose Media as well as a Senior Fellow at the Cato Institute in Washington D.C. and the European Centre for International Political Economy in Brussels. He received his M. A. in the History of Ideas from the University of Stockholm.
* * * * * * * * * *
Learn more about Free To Choose Media: freetochoosemedia.org
Shop for related products: shop.freetochoosenetwork.org
Stay Connected with Free To Choose Media
Facebook: facebook.com/FreeToChooseNetwork
Twitter (@FreeToChooseNet): twitter.com/FreeToChooseNet
Instagram (@freetochoosenetwork): instagram.com/freetochoosenetwork
LinkedIn: linkedin.com/company/free-to-choose-network