Uploaded July 2021 | Updated September 2026, 1 week ago
Knowing your customers, their data and your platform-effectiveness is vital for any business.
Watch back this recorded webinar to find out how you can quickly and easily understand analytics. Watch this recorded webinar to find out:
1. The characteristics of people who are accessing your online platforms.
2. What people are doing when they access your websites or social accounts.
3. How to set goals and objectives on each platform.
4. The art of measuring the effectiveness of websites and social media posts.
5. How to continuously improve digital activities – measures to monitor and actions to take within your business.
This was a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
Knowing your customers, their data and your platform-effectiveness is vital for any business.
Watch back this recorded webinar to find out how you can quickly and easily understand analytics. Watch this recorded webinar to find out:
1. The characteristics of people who are accessing your online platforms.
2. What people are doing when they access your websites or social accounts.
3. How to set goals and objectives on each platform.
4. The art of measuring the effectiveness of websites and social media posts.
5. How to continuously improve digital activities – measures to monitor and actions to take within your business.
This was a joint VisitScotland and DigitalBoost event which is funded by Digital Scotland and delivered by Business Gateway.
