Uploaded December 2025 | Updated September 2026, 2 weeks ago

---

Are some beauty brands taking “inspiration” way too far? Today, we’re diving into the world of K-beauty dupes, and talking about one brand in particular that is being copied, and that's the K-beauty brand "fwee". We will look at the packaging lookalikes to product formulas that seem identical. Is this smart marketing, shady copying, or just the reality of the modern beauty industry?

Where is the line between “inspired by” and straight-up copying?
Drop your thoughts in the comments! Is the duping culture out of control, or is it totally fair game?

Don’t forget to like, subscribe, and hit the bell so you never miss a video!

*Products in this video -*
*Originals -*

fwee 3D Changing Gloss -
global.oliveyoung.com/if/rd?su=OV08SZBB

fwee Lip & Cheek Blurry Pudding Pot (35 Colors) -
global.oliveyoung.com/if/rd?su=ALU4UMA9

fwee Lip & Cheek Glowy Jelly Pot (19 Colors) -
global.oliveyoung.com/if/rd?su=NN1ZJFAW

rom&nd Glasting Color Gloss (10 Colors) -
global.oliveyoung.com/if/rd?su=8AHBV3LE

*Dupes*

Jelly Job Full-Bodied High Shine Gloss -
nyxcosmetics.com/lip/lip-gloss/jelly-job-full-bodied-high-shine-gloss/NYX_1164.html

Cloudtopia Cheek & Lip Mousse Blush -
maybelline.com/face-makeup/blush-and-bronzer/cloudtopia-cheek-and-lip-blush-mousse?variant=Pink-Daydream

Wet n Wild Mother Fluffer Pudding Blush -
walmart.com/ip/Wet-n-Wild-Mother-Fluffer-Pudding-Blush-in-Berry-Chill-0-16-OZ/17756006036?wmlspartner=wlpa&selectedSellerId=0







*LET’S STAY CONNECTED!*

Subscribe to my new Beauty Blog "Brushed Up" - robertwelsh.substack.com/?r=4nf54q&utm_medium=ios&utm_source=profile

Instagram - @RobertWLSH
Twitter - @RWLSHmakeup
TikTok - RobertWelshMUA

*DISCOUNTS*


YESSTYLE | 10% OFF ORDERS OVER $49
CODE | ROBERT10
shrsl.com/4it5e

SIGMA BEAUTY | 10% OFF
CODE | Robert10
Https://sigmabeauty.com/ROBERT10

COLOURPOP | 10% OFF
CODE | ROBERT
colourpop.sjv.io/P26Z6

Olive young KBeauty
CODE | ROBERTW1
global.oliveyoung.com/if/rd?su=DZLODI8A

Flower Knows | 5% OFF
CODE | RobertMUA
flowerknows.co/?ref=RobertMUA





























Key words for youtube search (you can ignore these)

k beauty, korean skincare, k beauty trends, k skincare, k beauty routine, k beauty community, k glow, k beauty products, korean beauty brands, k beauty packaging, k beauty review, korean skincare routine, k beauty secrets, k beauty analysis, k skincare commentary, korean beauty industry, k beauty ingredients, k aesthetic, k beauty dupes, k beauty lookalikes, beauty drama, brand scandal, beauty controversy, product copying, packaging dupe, beauty industry drama, beauty community tea, brand callout, beauty scandal, makeup drama, skincare drama, dupe culture, beauty industry exposure, drama deep dive, commentary video, brand copying, drama breakdown, beauty tea, influencer commentary, beauty discourse