Uploaded October 2016 | Updated September 2026, 1 week ago

---

We sit down with Thea Baumann to talk wearable technology, augmented reality, and fashion for the future. Alongside anime, computer games, and cyberpunk, the creative technologist draws inspiration from the post-90s internet generation and the way that new technologies are shaping social consciousness. Baumann explains how learning to reverse engineer computer games and hack digital landscapes led her to create glam-tech company Metaverse Makeovers, whose products include augmented reality nail art, blurring the boundaries of fashion, technology, and identity.

Watch Next:
Lucy McRae on Creativity and the Human Body as Art | Visionaries, Episode 2 - bit.ly/2dpK1vS

___


SUBSCRIBE to The Creators Project:
bit.ly/Subscribe_to_TheCreatorsProject

SUBSCRIBE to The Creators Project Newsletter:
bit.ly/HhxuUN

___


The Creators Project is a global network dedicated to the celebration of creativity, arts and technology:
thecreatorsproject.com

___

Check out our full video catalog:
youtube.com/user/TheCreatorsProject/videos

Facebook: fb.com/thecreatorsproject
Twitter: twitter.com/creatorsproject
Tumblr: thecreatorsproject.tumblr.com
Instagram: instagram.com/creators_project
More videos from the VICE network: fb.com/vicevideo