Uploaded December 2025 | Updated September 2026, 4 hours ago
The hype machine was STRONG for the first half of the year, but what happens when the trends die down and the beauty news cycle keeps going?
I'm diving into the most VIRAL makeup releases from January to June 2025 to uncover the truth behind their popularity, the controversies that surrounded them, and why they aren't talked about anymore. We’re discussing brand ethics, misleading marketing, and formulas that didn’t live up to the hype.
FAIR USE DISCLAIMER: Copyright Disclaimer - under Section 107 of the copyright act of 1976, allowance is made for fair use for purposes such as criticism, comment, news reporting, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All faces will be blurred to protect privacy. All photos and videos were originally posted publicly on social media platforms. All opinions in this video are my own.
FOLLOW ME:
IG: instagram.com/bykristinastudio
TikTok: tiktok.com/@bykristinastudio
MY CODES
LASH LINX: "KRISTINAARANILL" for 10% OFF lashlinx.com/?ref=phTvc-hhc4Dsp
BK BEAUTY: "KRISTINA10" FOR 10% OFF go.shopmy.us/p-31704290
SIGMA: "BYKRISTINASTUDIO" FOR 10% OFF sigmabeauty.com/BYKRISTINASTUDIO
CURRENTBODY: "KRISTINAS" FOR 15% OFF go.shopmy.us/p-3859796
CLIONADH COSMETICS: "BYKRISTINA" FOR 6% OFF
The above description includes some affiliate links. They do not sway my opinions and reviews. You are not obligated to use them and come at no extra cost to you, but if you do, I SO appreciate your support in helping me make a small commission so I can continue to make these videos for you!
00:00 Viral Makeup Launches of 2025
02:44 Rhode Peptide Lip Shape Contouring Lip Shaper
12:04 Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint
17:53 Merit Beauty Signature Lip Liner
27:05 Haus Labs Color Fuse Glassy Lip + Cheek Blush Balm Stick
31:38 L'Oreal Skin Inks
38:25 Huda Beauty Lip Contour Stain
The hype machine was STRONG for the first half of the year, but what happens when the trends die down and the beauty news cycle keeps going?
I'm diving into the most VIRAL makeup releases from January to June 2025 to uncover the truth behind their popularity, the controversies that surrounded them, and why they aren't talked about anymore. We’re discussing brand ethics, misleading marketing, and formulas that didn’t live up to the hype.
FAIR USE DISCLAIMER: Copyright Disclaimer - under Section 107 of the copyright act of 1976, allowance is made for fair use for purposes such as criticism, comment, news reporting, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use. All faces will be blurred to protect privacy. All photos and videos were originally posted publicly on social media platforms. All opinions in this video are my own.
FOLLOW ME:
IG: instagram.com/bykristinastudio
TikTok: tiktok.com/@bykristinastudio
MY CODES
LASH LINX: "KRISTINAARANILL" for 10% OFF lashlinx.com/?ref=phTvc-hhc4Dsp
BK BEAUTY: "KRISTINA10" FOR 10% OFF go.shopmy.us/p-31704290
SIGMA: "BYKRISTINASTUDIO" FOR 10% OFF sigmabeauty.com/BYKRISTINASTUDIO
CURRENTBODY: "KRISTINAS" FOR 15% OFF go.shopmy.us/p-3859796
CLIONADH COSMETICS: "BYKRISTINA" FOR 6% OFF
The above description includes some affiliate links. They do not sway my opinions and reviews. You are not obligated to use them and come at no extra cost to you, but if you do, I SO appreciate your support in helping me make a small commission so I can continue to make these videos for you!
00:00 Viral Makeup Launches of 2025
02:44 Rhode Peptide Lip Shape Contouring Lip Shaper
12:04 Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint
17:53 Merit Beauty Signature Lip Liner
27:05 Haus Labs Color Fuse Glassy Lip + Cheek Blush Balm Stick
31:38 L'Oreal Skin Inks
38:25 Huda Beauty Lip Contour Stain
