Uploaded May 2023 | Updated September 2026, 2 weeks ago

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Did you know there are two hooks in every video? Crafting these hooks are INCREDIBLY important if you want to keep your viewers watching. If you're losing viewers, this might be a reason why.

Chapters

0:00 Intro
1:00 Strategist Spotlight
4:11 Importance of Hooks
5:25 Common Mistakes
11:16 Anatomy of a Good Hook
17:52 Hooks in YT Shorts
29:06 Storytelling
34:00 The 2nd Hook


Links in this Episode

Example of Loop -  youtube.com/shorts/H8GSF_1Vsp0?feature=share 
Example of How Music Matters - tiktok.com/@nrecaps.tv/video/7185926924756077829 
youtube.com/@UCnmGIkw-KdI0W5siakKPKog
youtube.com/@MrBeast
Tim’s effortless 2nd Hook: youtu.be/0M7ljySCCF0?t=401
& youtu.be/5PgDUaef30Q?t=510


WANT MORE YOUTUBE GROWTH STRATEGY FOR YOUR BUSINESS? HERE ARE SOME NEXT STEPS!

1) SUBSCRIBE to learn how to grow your YouTube channel!
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3) LET'S CONNECT on the socials for other quick YouTube tips and strategy advice.
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-- Tim's LinkedIn: linkedin.com/in/timschmoyer

3) DOWNLOAD THIS FREE YOUTUBE STRATEGY GUIDE: "The Secret to Building your YouTube Audience"
videocreators.com/the-secret-to-building-your-youtube-audience

4) SCHEDULE A YOUTUBE CONSULTATION so we can give you feedback and plan a YouTube growth strategy for your channel: videocreators.com/consulting