Uploaded June 2026 | Updated September 2026, 3 weeks ago

---

You might be losing brand deals, trust, and opportunities.. and not even know it.

Not because your content is bad. Because of the small things. The DM you didn’t follow up on. The way you come across online. The line between being authentic and just being careless.

Alison Cheperdak, etiquette expert, former lawyer, news anchor, and White House staffer, makes the case for why soft skills are becoming the most underrated competitive advantage in the creator economy.

This one will make you rethink how you show up.

🎙️ From the full podcast with @elevateetiquett & @garylipovetsky

Join Creator Method: creatormethod.com