Uploaded May 2026 | Updated September 2026, 16 hours ago

---

Phase 2 of the design process is all about generating ideas.

This is where designers explore visual themes, colour palettes, typography, mood boards, style scapes, and rough concepts to uncover the strongest creative direction.

You’re not aiming for perfection here. You’re aiming for possibilities.

🎓 Watch the full video on YouTube: Gareth David Studio.