The Science Behind Why Brands Grow @brandinnovators
The Science Behind Why Brands Grow  @brandinnovators
Uploaded July 2026 | Updated September 2026, 2 weeks ago
Enjoy this compelling discussion from the Beach Stage at our annual Marketing Leadership Summit during Cannes Lions, hosted at Rado Plage, featuring key insights and strategies from these industry leaders:

• Rebecca Panico, Vice President, Global Media, Engagement & Partnerships, Hilton
• Carolina Cespedes Virguez, Senior Vice President & General Manager, GoGo squeeZ / Bel Brands
• C.J. Magwood, Head of Marketing, Knorr & Lipton Brands, Unilever
• Moderated By: Laura Maness, Founding Board Member, Alembic

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The Science Behind Why Brands Grow

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