Jen Luv | The REAL Problem with Beauty Brand Trips & WHY People HATE Them! | Jen Luv @jenluv | Uploaded 6 months ago | Updated 10 hours ago
Beauty brand trips are a polarizing topic, but I think we should talk about it. Because, in the end, these trips aren't about the influencers. They are about something a little more personal to you and me. Today we are talking about the problem with brand trips, why they continue to exist and if they SHOULD continue in their current form. Let's talk about it.
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Special thank you to Dr. Simone Xavier, CEO at Sigma Beauty

Ariana Jasmine - tiktok.com/@arianajasmine___/video/7343715349533183274?q=stitch%20abby%20baffoe&t=1712630422565

Abby Baffoe - tiktok.com/@abbybaffoe/video/7341237834830990622

*Other Sources*
Reddit Post reddit.com/r/NYCinfluencersnark/comments/11ky9vi/brand_trips_are_scams_for_influencers_heres_how

New York Times Article nytimes.com/2024/03/05/style/tarte-cosmetics-influencers-tiktok-backlash.html

Business Insider Article businessinsider.com/gen-z-sick-seeing-influencers-extravagant-brand-trips-tarte-bora-2024-3

Other Articles
time.com/6279894/tarte-brand-trips-influencer-marketing
businessoffashion.com/articles/marketing-pr/how-brands-can-get-influencer-trips-right
voguebusiness.com/story/beauty/how-to-do-influencer-trips-right-topicals-ghana
rollingstone.com/culture/culture-features/bora-bora-tarte-brand-trip-influencer-tiktok-drama-1234983865
adweek.com/social-marketing/influencer-trips-marketing-advice
adweek.com/social-marketing/influencer-marketing-adapt-tarte-cosmetics-bora-bora
aspire.io/blog/are-influencer-trips-worth-the-investment

*Time Stamps*
0:00 Intro
3:04 Trippin With Tarte 2024
8:21 The First Beauty Brand Trip
18:37 Do brand trips still work?
23:57 The cost of brand trips
29:19 Will brand trips survive?
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