The New Sport Economy: Franchises and Global Growth @IndiaGlobalForum
The New Sport Economy: Franchises and Global Growth  @IndiaGlobalForum
Uploaded June 2026 | Updated September 2026, 2 weeks ago
As cricket becomes an increasingly investable asset class, this fireside explores what it takes to build and grow a franchise today. From capital allocation and league economics to brand, performance and global expansion, how are owners thinking about long-term value in sport?



Fireside chat: Aryaman Birla, Director, Aditya Birla Group and Chairman, Royal Challengers Bengaluru
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The New Sport Economy: Franchises and Global Growth

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