Uploaded July 2026 | Updated September 2026, 3 weeks ago
For a last chance opportunity to invest in our Catalina Island + Bodega Bay boutique hotels visit somerscapital.com/invest
Rich sits down with Arian Nazari, better known as the "Smog King," to uncover how he turned one of California's most overlooked industries into a thriving business with 17 smog check locations. Arian breaks down how the smog check industry works, why it's a recession-resistant business, and the opportunities hiding in plain sight for entrepreneurs willing to master an unglamorous niche. He also shares how staying laser-focused on one business instead of chasing every new opportunity has been a key driver of his success.
Throughout the conversation, Arian dives into the future of California's vehicle inspection industry, the impact of electric vehicles, government regulations, scaling multi-location operations, and the mindset required to build a long-term business empire. Whether you're an entrepreneur looking for your next opportunity or simply curious about the business behind an everyday service, this episode is packed with practical insights, business strategy, and lessons on building wealth by dominating a niche.
Follow Arian on Instagram: instagram.com/smogking
DM him “SMOG” to Work With Him 1-1
Connect with Rich on Instagram: @rich_somers
Interested in investing with Somers Capital? Visit somerscapital.com/invest to learn more.
Interested in joining The 7 Figure Creator Mastermind? Visit the7figurecreator.com to book a free intro call.
Interested in joining our Boutique Hotel Mastermind? Visit somerscapital.com/mastermind to book a free call.
For a last chance opportunity to invest in our Catalina Island + Bodega Bay boutique hotels visit somerscapital.com/invest
Rich sits down with Arian Nazari, better known as the "Smog King," to uncover how he turned one of California's most overlooked industries into a thriving business with 17 smog check locations. Arian breaks down how the smog check industry works, why it's a recession-resistant business, and the opportunities hiding in plain sight for entrepreneurs willing to master an unglamorous niche. He also shares how staying laser-focused on one business instead of chasing every new opportunity has been a key driver of his success.
Throughout the conversation, Arian dives into the future of California's vehicle inspection industry, the impact of electric vehicles, government regulations, scaling multi-location operations, and the mindset required to build a long-term business empire. Whether you're an entrepreneur looking for your next opportunity or simply curious about the business behind an everyday service, this episode is packed with practical insights, business strategy, and lessons on building wealth by dominating a niche.
Follow Arian on Instagram: instagram.com/smogking
DM him “SMOG” to Work With Him 1-1
Connect with Rich on Instagram: @rich_somers
Interested in investing with Somers Capital? Visit somerscapital.com/invest to learn more.
Interested in joining The 7 Figure Creator Mastermind? Visit the7figurecreator.com to book a free intro call.
Interested in joining our Boutique Hotel Mastermind? Visit somerscapital.com/mastermind to book a free call.
