The Marketing Data That Covid Wore Out / RBDR @RBDRChannel
The Marketing Data That Covid Wore Out / RBDR  @RBDRChannel
Uploaded June 2021 | Updated September 2026, 2 days ago
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Today on RBDR: Staggering changes in the workforce (jobs losses and turnover) during Covid 19 severely eroded the effectiveness of B2B sales and marketing databases. MountainTop Data CEO Sky Cassidy explains that marketing lists normally must be replaced every two years, but that has to happen sooner during Covid.

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The Marketing Data That Covid Wore Out / RBDR

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