Uploaded February 2026 | Updated September 2026, 5 days ago
Go behind-the-scenes with director Spike Jonze, Ben Stiller and Benson Boone to see how the Instacart ‘Bananas’ game day spot was brought to life. Captured and edited by Derek Milton.
One man’s existential quest to find his place - and purpose - on the set of Instacart’s Big Game Commercial. Join a conflicted BTS videographer as he grapples with the fallout of a big decision, navigates complicated relationships with the cast and crew, and investigates the darkest depths of his own psyche.
Go Bananas. instacart.com/store/pages/banana-spotlight
Go behind-the-scenes with director Spike Jonze, Ben Stiller and Benson Boone to see how the Instacart ‘Bananas’ game day spot was brought to life. Captured and edited by Derek Milton.
One man’s existential quest to find his place - and purpose - on the set of Instacart’s Big Game Commercial. Join a conflicted BTS videographer as he grapples with the fallout of a big decision, navigates complicated relationships with the cast and crew, and investigates the darkest depths of his own psyche.
Go Bananas. instacart.com/store/pages/banana-spotlight
