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TED Archive | The era of higher ideals in business | Jim Stengel @TEDTalks | Uploaded January 2018 | Updated October 2024, 2 hours ago.
Businessman, author and professor Jim Stengel believes personal inspiration can come in the most trying times. In this striking talk, he shares the story of his brother Bob, a beloved physician known for his compassion and dedication towards his patients. Jim was deeply impacted by Bob’s ideals and decided to apply them to his business, letting mission and authenticity guide him. What would happen, he asks, if all corporations steered towards higher ideals this way?

TEDArchive presents previously unpublished talks from TED conferences.
Enjoy this unedited talk by Jim Stengel.
Filmed at TED2012.
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The era of higher ideals in business | Jim Stengel @TEDTalks

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