Uploaded May 2025 | Updated September 2026, 3 weeks ago

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From provocative storytelling to iconic visual metaphors, The Guardian has long pushed the boundaries of newspaper advertising. This definitive compilation spans over four decades of powerful, poetic and politically sharp ads from one of Britain’s most respected news voices.

🕊️ The iconic “Points of View”
🐷 The award-winning “Three Little Pigs” open journalism campaign
📺 Classic 1980s puppetry, surreal Channel 4 slots, and media satire
⚽️ World Cup 2010 promotions
📱 Digital-era reinventions, from Guardian.co.uk to modern weekend lifestyle pitches

This is advertising at its most thoughtful and culturally tuned-in. Whether you're a media student, ad geek, or longtime Guardian reader, this is a must-watch archive of how a newspaper built a brand around integrity, curiosity, and courage.

👉 Like, subscribe, and comment on the ad that hit you hardest.
🎥 New media, politics, and nostalgia compilations every week!

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