Uploaded November 2022 | Updated September 2026, 2 weeks ago

---

Cialdini's Principles of Influence are classics in behavioural science at this point. Here I explain them all in under 8 minutes.

Join Shortform for amazing book summaries, 20% off the annual subscription with my link: shortform.com/pete

Super comfy hoodies and stylish caps at petejudo.com/shop

Follow me:
Behavioral Science Instagram: @petejudoofficial
Instagram: @petejudo
Twitter: @petejudo
LinkedIn: Peter Judodihardjo