Uploaded November 2024 | Updated September 2026, 6 hours ago
Today, I’m introducing you to the 'Brand Curve'—a creative process we use at my church every year! We take our existing branding, blend in fresh design trends, and create new assets to use across our church.
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Table of Contents:
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0:00 - Intro
0:33 - The Familiarity Phenomenon
2:49 - The Brand Curve
6:14 - The Cheatsheet
IMPORTANT LINKS
- The Brand Curve Cheat Sheet: https://prochur.ch/brand-curve
- Israeli Time Perception Study: bit.ly/4i2wR3F
- UK 'Sleepwalking' Mode: bit.ly/3UScWdL
- Don't print Church Bulletins, do this instead!: youtu.be/W3MEJ_6NYGA
- Central CC: centralcc.ca
- Greycliff CF: fonts.adobe.com/fonts/greycliff-cf
- Starbucks Creative: creative.starbucks.com/color
- The Hottest Trend in Church Announcements right now: youtu.be/ki6ouEbMoJY
- Druk font: commercialtype.com/catalog/druk
- Helvetica Neue font: https://font.download/font/helvetica-neue-5
- Church Stage Design Under $350!: youtu.be/Uk6Pc8uo7ro
THE 167 NEWSLETTER
📫 53,413+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: 167.prochurchtools.com
GET IN TOUCH
🌍 The Company: prochurchtools.com
🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church
📱 SocialSermons, The Social Media Agency For Churches: socialsermons.com
JOIN THE COMMUNITY
📸 Instagram: instagram.com/bradyshearer
🎵 TikTok: tiktok.com/@bradyshearer
🐦 Twitter: twitter.com/bradyshearer
ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.
Today, I’m introducing you to the 'Brand Curve'—a creative process we use at my church every year! We take our existing branding, blend in fresh design trends, and create new assets to use across our church.
=============================
Table of Contents:
=============================
0:00 - Intro
0:33 - The Familiarity Phenomenon
2:49 - The Brand Curve
6:14 - The Cheatsheet
IMPORTANT LINKS
- The Brand Curve Cheat Sheet: https://prochur.ch/brand-curve
- Israeli Time Perception Study: bit.ly/4i2wR3F
- UK 'Sleepwalking' Mode: bit.ly/3UScWdL
- Don't print Church Bulletins, do this instead!: youtu.be/W3MEJ_6NYGA
- Central CC: centralcc.ca
- Greycliff CF: fonts.adobe.com/fonts/greycliff-cf
- Starbucks Creative: creative.starbucks.com/color
- The Hottest Trend in Church Announcements right now: youtu.be/ki6ouEbMoJY
- Druk font: commercialtype.com/catalog/druk
- Helvetica Neue font: https://font.download/font/helvetica-neue-5
- Church Stage Design Under $350!: youtu.be/Uk6Pc8uo7ro
THE 167 NEWSLETTER
📫 53,413+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: 167.prochurchtools.com
GET IN TOUCH
🌍 The Company: prochurchtools.com
🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church
📱 SocialSermons, The Social Media Agency For Churches: socialsermons.com
JOIN THE COMMUNITY
📸 Instagram: instagram.com/bradyshearer
🎵 TikTok: tiktok.com/@bradyshearer
🐦 Twitter: twitter.com/bradyshearer
ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.
![Micro Church Podcast Studio [Tour]
This podcast studio measures 13 feet wide by 8 feet deep—just about 100 square feet in total. And the best part? It’s fully portable. We break it down whenever the room is needed for other ministry purposes. So let us give you the full tour: lighting, gear, camera angles, and set design.
Table of Contents:
0:00 - Intro
1:03 - Part 1: Set Design
4:38 - Part 2: Lightning
8:12 - Part 3: Cameras & Lenses
10:40 - The Other Side
IMPORTANT LINKS
- Calculated Delusion The Secret to Success: ft Brady Shearer: https://bit.ly/4k9lV4D
- amaran 200x S: https://bit.ly/4kvvZp3
- Aputure Light Box 60x90: https://bit.ly/3ShKi3Y
- Shure SM7B: https://prochur.ch/3bpdqiL
- Elgato Wave Mic Arm LP: https://bit.ly/4jobysy
- Sound Devices 702: http://prochur.ch/20PTFVS
- Sony a7 IV: https://bhpho.to/4jhRSXr
- Blackmagic Pocket Cinema 4K: https://prochur.ch/2RkL6FW
- Ultimate TINY Church Video Studio [10 Backdrops!]: https://youtu.be/GQJLGgedbVY
THE 167 NEWSLETTER
📫 59,296+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com
GET IN TOUCH
🌍 The Company: https://prochurchtools.com
🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church
📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com
JOIN THE COMMUNITY
📸 Instagram: https://www.instagram.com/bradyshearer/
🎵 TikTok: https://www.tiktok.com/@bradyshearer
🐦 Twitter: https://twitter.com/bradyshearer
ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years. Micro Church Podcast Studio [Tour]](https://i.ytimg.com/vi/aCrpic5rugc/mqdefault.jpg)
![The Church Communications Masterclass
GET YOUR CHAOS SCORE: https://prochur.ch/4tFUdk4
FREE CHURCH COMMUNICATIONS MAKEOVER: https://prochur.ch/4nzpjIA
Someone walks up after six weeks of announcements and says, I didnt even know that was happening! Church communications runs on one of two things: a system, or chaos - and few churches have a system. In this video, youll learn the 7 Building Blocks that eliminate the comms chaos in any church - whether youre a church of 50 people or 5,000.
The 7 Building Blocks [PDF Download]: https://prochur.ch/building-blocks
Church Communications Policy [PDF Download]: https://prochur.ch/comms-policy
Table of Contents:
0:00 - Intro
1:32 - The Church Chaos Score
2:25 - Building Block 1: Assign Levels To Every Ministry
5:30 - Building Block 2: Publish Policy
10:16 - Building Block 3: Give Each Ministry a Home
13:39 - Building Block 4: Supply Promotions Playbooks
16:11 - Building Block 5: Create The Weekly Bulletin
19:00 - Building Block 6: The Church Announcements Formula
24:20 - Building Block 7: Launch Your Central Hub
27:27 - The Free Communications Makeover
IMPORTANT LINKS
- Get Your Church Chaos Score: https://prochur.ch/4tFUdk4
- The Launcher (Free Website Widget): https://www.nucleus.church/the-launcher
- Fuller Institute, Growing Young Project: https://fulleryouthinstitute.org/growingyoung/research
- National Library of Medicine, Storytelling Study: https://pmc.ncbi.nlm.nih.gov/articles/PMC4445577/
- Iyengar & Lepper, The Jam Study: https://hbr.org/2006/06/more-isnt-always-better
- Whirlpool Single-Link Email Test: https://www.marketingsherpa.com/article/case-study/whirlpool-lift-clickthrough-testing-culture
- Neil Patel, Form Field Conversion Study: https://www.quicksprout.com/ab-testing-ideas/
- ImageScape, Form Field Submission Study: https://martech.zone/infographic-why-having-less-form-fields-drives-conversions/
THE 167 NEWSLETTER
📫 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com
GET IN TOUCH
🌍 The Company: https://prochurchtools.com
🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church
📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com
JOIN THE COMMUNITY
📸 Instagram: https://www.instagram.com/bradyshearer/
🎵 TikTok: https://www.tiktok.com/@bradyshearer
🐦 Twitter: https://twitter.com/bradyshearer
ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years. The Church Communications Masterclass](https://i.ytimg.com/vi/aETNv9BoDzQ/mqdefault.jpg)


![Must-Have Photo & Video Gear for Church Media [2025]
After taking this all-in-one video and photo studio to churches across three continents—from Australia to Europe to North America—I can confidently say…it’s pretty much perfect.
Cheatsheet DOWNLOAD: https://prochur.ch/4ipCuID
Best Church Cameras Catalog: https://prochurchtools.com/best-church-cameras-buying-guide
Table of Contents:
0:00 - Intro
0:59 - The Camera, Lens, & Filters
3:45 - Audio Production
6:14 - The Bag & Accessories
8:10 - The Other Side
IMPORTANT LINKS
- Sony A7C II [$2,198]: https://bhpho.to/43DAM1L
- THE BEST CHURCH VIDEO CAMERA EVER!? (Seriously…): https://youtu.be/XOi0FfU5pJQ
- Sony 40mm f2.5 [$548]: https://bhpho.to/3DuY938
- Urth 49mm ND2-32 Variable ND Lens Filter [$79]: https://amzn.to/4hnSoSA
- Moment Cinebloom 49mm 10% Diffusion Filter [$70]: https://bit.ly/4iiaNS1
- Parrot Pro Teleprompter Kit: https://bit.ly/4kIpmjm
- Sony ECM-M1 Mic [$298]: https://bhpho.to/4hjYMu1
- Teleprompter Pro App: https://teleprompterpro.com
- DJI Mic 2 [$349]: https://www.dji.com/ca/mic-2
- DJI Mic 2 Camera Adapter [$35]: https://bit.ly/41HhXYT
- Sanken COS-11D [$389]: https://bhpho.to/3FnOV9y
- Ursa MiniMounts [$18]: https://ursastraps.com/product/minimount/
- Auphonic: https://auphonic.com
- Grams28 133 Essential Case Max [$319]: https://bit.ly/41HilXl
- Peak Design Carbon Fiber Travel Tripod [$598]: https://bit.ly/4kGjBTh
- SmallRig Arm Clamp [$27]: https://amzn.to/3FjYeqV
THE 167 NEWSLETTER
📫 56,108+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com
GET IN TOUCH
🌍 The Company: https://prochurchtools.com
🖥️ Nucleus, The Church Website Builder: https://www.nucleus.church
📱 SocialSermons, The Social Media Agency For Churches: https://socialsermons.com
JOIN THE COMMUNITY
📸 Instagram: https://www.instagram.com/bradyshearer/
🎵 TikTok: https://www.tiktok.com/@bradyshearer
🐦 Twitter: https://twitter.com/bradyshearer
ABOUT ME
Well hey there! I’m Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years. Must-Have Photo & Video Gear for Church Media [2025]](https://i.ytimg.com/vi/aVoOhmSeGRk/mqdefault.jpg)





