Uploaded September 2025 | Updated September 2026, 1 day ago
Meet Ashley Donna, the creator behind the sustainable fashion brand Denim Donna, in this episode of SINGER's Stitch Your Story series. Discover how she transforms upcycled fabrics and vintage denim into unique, funky, and custom clothing. This is a story of passion, creativity, and how sewing can turn a creative outlet into a full-time gig.
In this video, you'll be inspired by Ashley's journey and her love for upcycling. Learn how to see the potential in old clothes and fabrics, and how a SINGER sewing machine can bring your creative ideas to life.
►► SUBSCRIBE to the SINGER YouTube channel for more inspiring stories from our sewing community.
FEATURED IN THIS VIDEO
Follow Ashley Donna on Instagram: @denimdonna
Shop SINGER Heavy Duty Sewing Machines (perfect for denim!): singer.com/collections/singer-heavy-duty-machines
Explore the SINGER Stitch Your Story series: singer.com/pages/singer-stitch-your-story
TIMESTAMPS
0:00 - Meet Ashley Donna of Denim Donna
0:10 - The Art of Upcycling Vintage Denim
0:24 - Creating Funky and Unique Clothing
0:37 - How Sewing Can Change Your Life
0:42 - From Creative Outlet to Full-Time Gig
MORE "STITCH YOUR STORY" VIDEOS
Stitch Your Story with Jorge Alcantara: [Link to Jorge's video]
Stitch Your Story with Mya: [Link to Mya's video]
Stitch Your Story with Darrell Anderson: [Link to Darrell's video]
COME SAY HI!
Instagram: instagram.com/singersewingcompany
Facebook: facebook.com/SingerSewingCompany
Pinterest: pinterest.com/singersewing
Website: singer.com
#SINGER #StitchYourStory #Sewing #Upcycling #DIYFashion #CustomClothing #DenimDonna #SmallBusiness #UpcycledDenim
Meet Ashley Donna, the creator behind the sustainable fashion brand Denim Donna, in this episode of SINGER's Stitch Your Story series. Discover how she transforms upcycled fabrics and vintage denim into unique, funky, and custom clothing. This is a story of passion, creativity, and how sewing can turn a creative outlet into a full-time gig.
In this video, you'll be inspired by Ashley's journey and her love for upcycling. Learn how to see the potential in old clothes and fabrics, and how a SINGER sewing machine can bring your creative ideas to life.
►► SUBSCRIBE to the SINGER YouTube channel for more inspiring stories from our sewing community.
FEATURED IN THIS VIDEO
Follow Ashley Donna on Instagram: @denimdonna
Shop SINGER Heavy Duty Sewing Machines (perfect for denim!): singer.com/collections/singer-heavy-duty-machines
Explore the SINGER Stitch Your Story series: singer.com/pages/singer-stitch-your-story
TIMESTAMPS
0:00 - Meet Ashley Donna of Denim Donna
0:10 - The Art of Upcycling Vintage Denim
0:24 - Creating Funky and Unique Clothing
0:37 - How Sewing Can Change Your Life
0:42 - From Creative Outlet to Full-Time Gig
MORE "STITCH YOUR STORY" VIDEOS
Stitch Your Story with Jorge Alcantara: [Link to Jorge's video]
Stitch Your Story with Mya: [Link to Mya's video]
Stitch Your Story with Darrell Anderson: [Link to Darrell's video]
COME SAY HI!
Instagram: instagram.com/singersewingcompany
Facebook: facebook.com/SingerSewingCompany
Pinterest: pinterest.com/singersewing
Website: singer.com
#SINGER #StitchYourStory #Sewing #Upcycling #DIYFashion #CustomClothing #DenimDonna #SmallBusiness #UpcycledDenim
